Muhammad Moez

Senior Product Designer @ Factorial | Product Designer turning complex B2B & FinTech flows into intuitive AI-powered experiences

Berlin, Berlin, Germany

About

I've spent the last 6 years making complex digital products feel simple and I genuinely love the challenge. What started as curiosity about how humans interact with software has grown into a career building AI-powered experiences, FinTech flows, and design systems used by real people at scale. Right now I'm a Senior Product Designer at Factorial, leading end-to-end design for time-tracking using ONE AI to automate time capture and reduce friction for thousands of users. Alongside that, I'm designing B2B BNPL (Buy Now Pay Later) experiences at HALA, helping SMEs access capital with fewer clicks and less confusion. Here's what I've shipped that I'm most proud of: → Cut user drop-offs by 20% on Bykea's mobile app by redesigning core transactional flows from scratch → Built a design system at Folio3 that lifted design cohesion across 10+ products and reduced handoff time → Improved task efficiency by 15% on a flagship B2C product through data-driven design iterations post-launch → Delivered a 18% lift in customer experience scores across multiple product launches at Folio3 My stack: Figma (power user), FigJam, Maze, Mixpanel, Hotjar, Notion, Jira and increasingly AI tools for research synthesis and rapid prototyping. Industries I know well: FinTech · HR-tech · EdTech · Healthcare · Mobility I'm also a Figma Community Advocate and ADPList mentor with 500+ mentorship minutes I care about giving back to the design community as much as I do about craft. I'm based in Berlin and currently open to senior product design roles, collaborations, or design leadership conversations.

Experience

  • Senior Product Designer at Factorial
    Feb 2026 - Present · 5 mos

    Leading end-to-end design for time tracking at Factorial, I create AI-powered (ONE AI) experiences that automate time capture, reduce manual effort, and improve usability through user research and iterative design.

  • Product Designer 2 at HALA
    Jun 2024 - Feb 2026 · 1 yr 9 mos

  • Folio3 Software (Full-time · 3 yrs 6 mos)
    • Senior Product Designer
      Aug 2022 - Jun 2024 · 1 yr 11 mos

      1) Led design efforts across multiple B2C product launches, driving the creation of user-centered solutions that enhanced the overall customer experience by 18%. 2) Collaborated closely with product managers, engineers, and key stakeholders to craft intuitive designs that streamlined complex workflows, ensuring cross-functional alignment on all product goals. 3) Established and maintained a robust design system, which boosted design scalability and product consistency, ensuring an improvement in design cohesion across all digital platforms. 4) Leveraged data-driven insights to refine designs post-launch, optimizing product functionality and reducing user pain points, resulting in a 15% increase in task efficiency

    • Product Designer
      Jan 2021 - Aug 2022 · 1 yr 8 mos

  • Product Designer at Bykea
    Jun 2020 - Jan 2021 · 8 mos

  • UI/UX Designer at Salsoft Technologies (Pvt) Ltd
    Jul 2019 - Jun 2020 · 1 yr

    1) Created cross-platform visual designs and interaction solutions for a variety of clients, focusing on intuitive user interfaces and high-quality visual experiences. 2) Utilized qualitative and quantitative data through methods like usability testing, card sorting, and customer interviews to inform design decisions, leading to an overall 15% increase in user satisfaction. 3) Collaborated with development teams to ensure designs were executed seamlessly, fostering efficient cross-team communication