Prof. Sabine Müller

About

Extensive – primarily international experience – in developing, leading and implementing B2B and B2C brands. Teaching and brand consultancy experience in the MENA region. Specialties: Brand Management Processes, Integrated Brand Management, Brand Innvovation Management, Brand Strategy and Communication.

Experience

• The German University in Cairo (Cairo Governorate, Egypt)
  • Dean Faculty of Applied Sciences and Arts
    2017 - Present · 9 yrs 6 mos

    The Faculty of Applied Arts and Sciences at the German University in Cairo offers a modern array of study programs in Design, consciously rooted in the traditions of both Egypt and Germany. Currently we are enrolling 1,250 students across three design majors: Graphic, Product and Media Design.

  • Head of Department Graphic Design
    2016 - 2017 · 1 yr

• Brand Expert at Branditive | Strategic Brand Management
  2011 - Present · 15 yrs 6 mos

  Branditive is a brand consultancy specialized in the efficient and integrative management of corporate, product and service brands.

• Head of Marketing at Inxmail GmbH
  2014 - 2015 · 1 yr

  Inxmail is one of the leading European providers of email marketing solutions for professional marketers and agencies. Headquartered in Freiburg, Germany, Inxmail also has subsidiaries in Australia, Italy and France.

• Head of Corporate Marketing Affairs at KWS SAAT AG
  2012 - 2013 · 1 yr

  KWS has been breeding crops for the moderate climatic zone for more than 150 years. The company is now one of the world’s leading seed producers.

• Deputy Head of Advertising at Walbusch Walter Busch GmbH & Co. KG
  Feb 2011 - Apr 2011 · 3 mos