Scott McGuire

Executive Leader | Brand Strategist

Mammoth Lakes, California, United States

About

“I want you on the team because I know I can throw anything at you”. This is what got me to jump from stable corporate environment to one of the most fulfilling roles, with an exceptional team and mentor. There was the chaos of a fast growing start up, but it was magic. I seek to study, understand, solve and lead. Mentoring, learning, guiding and serving others has driven the entirety of my personal and professional life. Building teams, the value of curiosity, subscribing to timelines, process and deliverables are the tenants of results achieved. I strive to be the person you want to have in your corner when things are not going well. While known as a jack-of-all-trades, its my passion for organizational development, innovation, building teams and weathering uncertainty that has lead to many adventures, replete with stories, and the chance to be at the forefront of some of the most innovational and transformative brands and movements. I solve by developing a repeatable innovational and decision making funnel has allowed broad ideas to become actionable plans. I lead with an eye towards group dynamics, role and responsibility clarity as well as close looped communication learned in volunteer fire and medical teams. I pursue self awareness, driven as much by parenting as well as guiding and managing large teams in complex situations where trusting connections and true engagement are required.

Experience

  • President / Founder at The Mountain Lab
    Dec 2011 - Present · 14 yrs 7 mos

    The Mountain Lab / Innovation at Elevation® What we do: Brand Strategy and Product Innovation How we do it: Identify consumer need and develop unique brand-centric solutions

  • Stoke Broker (2 yrs 7 mos)
    • Advisor
      Jan 2020 - Apr 2020 · 4 mos

    • CEO
      Oct 2017 - Jan 2020 · 2 yrs 4 mos

      UNRIVALED ADVENTURE Created. Cultivated. Customized

  • Co-Founder at Mountain Ventures
    Aug 2016 - Apr 2020 · 3 yrs 9 mos

    Mountain towns inherently attract entrepreneurial individuals. You have to be entrepreneurial to fund a life in the mountain. This un-conference brings together civic leaders, NGO and conservationists to discuss the future of our rural recreation economies.

  • Managing Director USA at FOND OF GmbH
    Dec 2016 - Apr 2019 · 2 yrs 5 mos

    Launch and develop the Fond of Bags family of brands in North America.

  • Advisor / Chief Product Officer at Triple Aught Design
    Jun 2016 - Sep 2017 · 1 yr 4 mos