Andrew Warren, MBA

Ecosystem & Alliances GTM Architect | $100M+ Partner-Sourced ARR | Marketplace, Co-Sell & Field Mobilization | 10× Microsoft Award Winner

Greater Seattle Area

About

Most cloud partnerships are built on handshakes and hope. I build mine on data, systems, and measurable ARR. I don’t just manage alliances; I architect the revenue engines - leveraging Partner Center, Marketplace, Co-Sell, and BI - to turn "partner-ready" into "partner-winning". As a 10× Microsoft Award Winner recognized for excellence in co-sell strategy, I specialize in helping organizations scale through the universal "levers" of cloud growth: consumption, marketplace transactions, and field alignment. My work uniquely bridges the gap between high-level alliance strategy and the RevOps/BI frameworks required for bottom-line execution. Strategic Pillars: • Marketplace-Led Growth: I architect GTM systems that turn Cloud Marketplaces into primary revenue drivers, leveraging enterprise cloud commitments (MACC/EDP) to accelerate deal cycles and unlock new budget. • Data-Driven Partnerships: Using a background in BI and RevOps, I translate complex partner analytics into actionable field signals, identifying whitespace and improving forecast visibility across the hyperscaler matrix. • Operational Excellence: I thrive at the intersection of data and execution—building the joint account motions and geo-alignment playbooks that help organizations collaborate more effectively with cloud providers at scale. Across my career, I’ve orchestrated GTM motions that drove $330M in M365 growth and $120M in ACR, consistently delivering measurable, partner-sourced revenue. Reach out to discuss: • Scaling Microsoft & Multi-Cloud Marketplace revenue • Operationalizing Partner RevOps & BI • Building high-impact Security GTM motions

Experience

  • Cloud Alliance Manager - Microsoft | Revenue Architect at Semperis
    Jun 2026 - Present · 2 mos

  • BlueVoyant ()
    • Director, Microsoft Alliance | Business Intelligence & Revenue Operations
      Aug 2022 - Feb 2026 · 3 yrs 7 mos

      • Scaled Microsoft Alliance ARR by architecting co-sell engagement models across North America and EMEA, driving a 17× expansion in sourced pipeline • Activated Microsoft field sellers across priority regions, contributing to a 6× increase in partner-attached opportunities and 15% lift in win rates • Contributed to 10+ Microsoft partner awards, including multiple Security Partner of the Year wins (Worldwide, US, Canada)

    • Senior Manager, Global Partner Alliances
      Sep 2021 - Aug 2022 · 1 yr

      • Designed global GTM strategy for Microsoft and strategic security partners, driving a 35%+ increase in partner-attached opportunity creation • Spearheaded global co-sell readiness programs enabling thousands of Microsoft field sellers, resulting in a 6× increase in partner-attached opportunities and 15% lift in win rates

    • Manager, Microsoft Alliance
      May 2021 - Sep 2021 · 5 mos

      • Owned end-to-end Microsoft co-sell execution, accelerating partner-attached pipeline through account-level insights and targeted field guidance

  • Zones, LLC (5 yrs 3 mos)
    • Senior Manager, Cloud Providers & ISV Alliances
      Oct 2020 - May 2021 · 8 mos

      • Led GTM alignment for a multi-partner ecosystem including hyperscalers and cybersecurity ISVs, driving a 30%+ increase in partner-sourced pipeline • Scaled cloud solution adoption by integrating ISV offerings into Microsoft sales motions, increasing cross-sell performance by 38%

    • Manager, Microsoft Alliance
      Jun 2017 - Oct 2020 · 3 yrs 5 mos

      • Drove $330M in Microsoft 365 growth and $120M+ in Azure Consumed Revenue through co-sell aligned motions • Increased partner attach rates by 20% and incentive utilization by 80% through co-sell plays and partner incentive programs

    • Manager, APC Alliance
      Mar 2016 - Jun 2017 · 1 yr 4 mos

      • Delivered $13.7M run-rate lift by redesigning partner promotions and incentive structures