Germany
As a main project spanning over a six month internship, I created several market fact sheets with essential information about relevant global markets for the adidas Originals brand. Amongst other things, my tasks included assisting the Concepts to Consumer team in documentation maintenance across multiple systems and helping to prepare monthly product presentations in order to coordinate upcoming product releases. I also supported sample management and e-Commerce merchandising.
As a member of a small team of editors, I wrote daily posts as content for the online magazine about sneakers, streetwear, and pop culture. I also wrote product as well as album reviews and visited brand events in order to produce coverage about them for the website.