Netherlands
I am a highly motivated communications professional with a bubbly, enthusiastic personality and a focused attitude. Skilled in internal and external communication, event management, social media and public relations, I'm a people-person with a keen eye for detail and a passion for communicating. After completing my Bachelor of Communications, majoring in Public Relations, conjoint with a Bachelor of Business, double majoring in Market Insights and Management from AUT University, and multiple internships, I kick-started my career in the diverse and fast-paced environment at Ports of Auckland. After nearly five years at the port, I jumped ship (so to speak) to agency-side and spent a year at both SenateSHJ and One Plus One Communications. I am an effective communicator with a strong ability to connect with people of different backgrounds and effectively build rapport. I learn quickly, think on my feet, enjoy being challenged and absolutely love my work.
As a Senior Account Manager my responsibilities included managing clients, projects and an internal agency team. I managed multiple complex accounts spanning corporate, consumer, and social communications, including a number of publicly listed entities. I was able to lean into my natural ability to multi-task and juggle ever-changing priorities in fast-paced agency life, ensuring all clients received high-level service. One Plus One is an award-winning, independent communications company with a difference. It's a warm, welcoming team environment and I felt supported to deliver my best work alongside a team of down-to-earth professionals. In this role, my key tasks included: communication strategy development and implementation; proactive and reactive media relations; strategic communications; stakeholder engagement; copywriting; investor relations and compliance communications; account management and client liaison; creative ideation; relationship management; regular reporting; people management; business development and growth
As a consultant at SenateSHJ I provided high-quality communications counsel and support for tactical implementation to clients across a range of industries including agriculture, commercial property, investment, healthcare, technology and innovation. As a key point of contact for clients, I oversaw day-to-day account management. My day-to-day activities included strategy development; reputation management; internal, external, employee and crisis communications; media management and monitoring; stakeholder engagement; content development; research, analytics and social listening; crisis simulation development, delivery and facilitation; project management; annual report delivery
As a Communications Advisor I was able to grow into my own with the port. I loved and appreciated the diversity of people and the diversity of my work. This role saw me managing relationships with internal and external stakeholders including staff, SLT and executives, media, industry, community; Large scale external event management, coordination and orchestration, involving detailed planning, logistics, managing people, and key decision making; Ideation and creation of written, visual and aural communication material for internal and external audiences; Project-specific communication including translating technical information into digestible and easy to understand material; Overseeing and creative direction of external agency production of photo and video content; Management and facilitation of quarterly community reference group meetings including coordination and administration; Creation and distribution of monthly community newsletter; Social media strategy and content creation, post monitoring.
My time as a Communications Intern was very exciting as every day is different in this role. I had the opportunity to understand the port as a whole, which has aided me in optimising communication to staff and various external publics. My tasks included generating internal staff communications through email and intranet, designing posters, assisting with events, collating industry data and formatting into public friendly mediums, administration and facilitating media enquiries.
In this position at The Generalist PR I was monitoring and collating client mentions across all social media platforms in relation to the various press releases and send outs. This required a keen eye for detail and subtlety, paired with an excellent work ethic. In addition to this, I was also charged with writing press releases, planning and sourcing media kits, coordinating media send outs, organising packing interns, responding to media enquiries, and updating databases.
As a brand ambassador I had the pleasure of working at the 2015 Food Show demonstrating home appliances, doing weekly in-store demonstrations in small appliance retailers, delivered product direct to media, facilitated events, and worked experiential campaigns on the streets of Auckland interacting with the public giving away product samples and taking photos with an interactive photo app connected directly to Facebook. This required clear and succinct communication about the brand and the promotion. I have really enjoyed the privilege of directly representing a brand to the public, especially ones of such high calibre.
This role involved sustaining a positive social media presence on platforms such as Facebook and Instagram and writing a fortnightly company blog. I was also charged with writing beauty themes and press releases, planning and sourcing media kits, and coordinating junior interns to pack send-outs. These required creativity, high attention to detail and time management.