Netherlands
I'm a results-driven Marketing Manager specialising in regional demand generation, partner marketing, ABM and multichannel campaign strategy. I am experienced in owning pipeline targets, optimising funnel performance, and driving engagement through segmentation, content strategy and marketing operations. I enjoy collaborating with sales, product, and creative teams to deliver scalable marketing impact; and making data-driven decisions for future optimisation. Personally, I'm an avid long-distance runner on my Six-Star Journey.
Founded in 2020 by Matija Nakić, Zrinko Dolić, Luka Mijatović, and Matej Trbara, Croatia-based Farseer provides a B2B SaaS financial planning and analysis (FP&A) platform designed to transform finance teams from manual data processors into strategic partners by automating complex budgeting, forecasting, and reporting workflows. The platform combines spreadsheet flexibility with enterprise-grade automation, allowing finance teams to model, report, and analyze independently while leveraging AI for insights and scenario simulations. Farseer serves clients including Deutsche Telekom, Lelo, Intesa Sanpaolo, Mazars, and Arriva. In February 2026, Farseer raised $7.2M in Series A funding. The round is led by AYMO Ventures, with SQ Capital reinvesting, and sees the company expanding into Western Europe and the US.
International Brands Group (IBG) is one of the world’s leading branded footwear companies within the sports, outdoor, uniform and safety industry. In my role as Global Marketing Manager, I am responsible for GTM Strategies for both our B2B2C and B2B products. Our small team delivers 360 marketing - from Performance Marketing, Product Marketing, Partner Marketing, Asset Creation, Demand Generation, Tradeshows and Events, Influencers & Ambassadors and Account Based Marketing. Tools: Capsule CRM, Netsuite, Colect, Hubspot, Monday.com, Apollo
B2B Marketing (International) (SaaS) Vendor Management, Budgeting, Forecasting, Demand Gen, Data Analytics, Funnel ownership and analysis, ABM, Copywriting, Speaker/Thought-leader positioning. Cross-functional collaboration (RevOps, Creative, Partner/Channel teams, Sales, Localisation). Interim Head of Corporate Events - Strategy and execution for owned Customer Conference "KB4-CON" Interim APJ Marketing Manager - Field Marketing Manager for Australia, New Zealand, Asia Tools: Salesforce, Hubspot, 6Sense, Looker, Lumina, Monday.com, Smartsheets