Israel
Strategic CX Leader with extensive experience in Marketing, Product, and Lifecycle Management in complex, data driven organizations. I lead with a customer first mindset, designing and scaling end-to-end, segment based customer journeys that reduce friction, create value, and build durable loyalty. I believe that the most impactful experiences are created at the intersection thorough data analysis and human centered storytelling. I partner closely with Product, Data, and Marketing teams to translate customer insights into clear strategies, high performing programs, and measurable business outcomes. My work focuses on turning insight into action driving engagement, retention, and long-term customer value across the lifecycle.