Brussels Metropolitan Area
From London to Brussels, NYC to Dubai, my 15+ years in global banking have been a journey of transformation and growth. As Head of Digital Assets Strategy, EMEA at BNY, I lead commercial strategy and growth—designing go-to-market plans, building client partnerships, and scaling revenue across major financial hubs. My passion lies in shaping the future of finance—driving commercial growth, expanding client adoption, and unlocking value through digital transformation, data, and analytics. I focus on bridging fintech innovation and traditional finance, crafting strategies that resonate across client segments and developing pipelines that fuel long-term growth. Relationship-building is central to how I work—starting with institutional clients in banking, asset management, and wealth, and extending to industry bodies, fintechs, and startups. I forge collaborations that open new markets, accelerate adoption, and deliver lasting commercial impact. I thrive in dynamic environments that value innovation, diversity, and continuous learning. I believe diverse viewpoints fuel stronger decisions, and I’m committed to creating spaces where every voice is heard and respected. Outside the boardroom, I host Lessons of Innovation, a podcast where I explore fresh ideas with thought leaders, academics, and changemakers from around the world. Let’s connect to discuss digital assets, innovation, or the future of finance. #digitalassets #blockchain #crypto #tokenisation #innovation #commercial #strategy
On my spare time, I host my own podcast, Lessons of Innovation which features conversations with the most interesting and intriguing innovators, academics, authors, entrepreneurs, and intrapreneurs. In each episode, my guests will share valuable tips and advice to help others succeed in their innovation journey.
Delivered range of securities service products to institutional clients, fund managers and sovereign wealth funds. ● Established new client relationships and played a key role in identifying and securing new revenue streams from existing relationships; worked with Senior Relationship Managers to convert multiple deals, including a $5BN deal from a Sovereign wealth fund, smashing year-on-year revenue target by 170%. ● Leveraged high value client network into additional revenue through cross selling across asset classes/divisions. ● Developed strong networks with MENA market participants and a thorough understanding of the regional stock markets and geopolitical events. ● Expertise in developing sales strategies and cross–selling multiple financial products including Asset Servicing and Markets products (institutional equity/fixed income/FX) to achieve the setup revenue targets.
Developed strong networks with the MENA stock market participants and a thorough understanding of the regional financial market and the geopolitical events. ● Managed the overall business operations to ensure efficiency and accuracy of various processes ● Effectively engaged with the market regulator namely in Dubai financial markets and Abu Dhabi securities exchange to promote international business standard for the Middle East markets ● Suggested process automation to reduce risk and created increased capacity by enhancing work productivity; and developed specific solutions to improve quality services. ◆ India- Transformation Project: Worked within a six sigma transformation project team on identifying potential outsourcing opportunities to achieve cost reduction while maintaining high quality services.
● Researched and provided technical and fundamental analysis insights to our clients. ● Responsible for foreign exchange, indices and commodities markets in terms of trading execution. ● Kept clients abreast of all events with direct implication on FX and derivative markets, including major economic, financial, and geopolitical events.