Ireland
Results-driven commercial sales executive with over 30 years of leadership experience across large-scale organisations in the tyre and automotive aftermarket sector. I combine sharp strategic instincts with a hands-on approach — growing market share, leading high-performing teams, and championing change when it matters most. Throughout my career I've held P&L accountability, managed national and all-Ireland sales portfolios, and navigated complex market shifts — including growing market share by 10% through a recession. I'm equally comfortable presenting at board level and rolling up my sleeves on the floor. Academically grounded with an MA in Leadership Studies from Exeter University, I bring both theory and hard-won experience to every challenge. I was elected by my colleagues and have represented Ireland on company employee works council and information Forum for over 10 years. I have completed many mini trainings over the years which include Negotiation skills, Project Management, Business Continuity and Continuous Improvement Strategy, Ethics, Diversity and Inclusion, Antitrust and fair competition Law, Environment, Health & Safety, Cybersecurity and Working Responsibly with AI plus many more
P&L accountability across 3 of 6 major business units. Led a team of 3 Area Sales Managers, participating in the EMEA Sales Leadership Team and driving strategic growth initiatives across the Irish market. Achieved 10% market share growth through the recession period.
Managed national sales of ~€40m. Led 3 direct sales staff and 36 Branch Managers nationwide. Oversaw product pricing strategy, new product development, KPI reporting, and supplier negotiations. Built a structured product brand ladder by introducing a new product line, improving customer value proposition. Formed strategic alliances with key industry players, delivering 10% sales growth.
Led the sales management function across Retail, Fleet and Mobile business units for both Northern and Southern Ireland. Handled major accounts, Government tenders, and all-island marketing campaigns. Grew fleet business at ~20% per annum; retail at 10%+ with improved margins. Sold 5,000 Business Drive cards in the first year through strategic alliances.