Charlotte Metro
You're used to being the one who handles it. Pressure, decisions, responsibility. It's what you've built your success on. You move fast, figure it out, carry the load. And for a long time, that works. Until it doesn't. Suddenly, things feel heavier than they should. Decisions drag. Conversations get delayed. You're looping on the same problem, knowing something needs to change, but avoiding the uncertainty of it. Not because you're incapable. Because the way you've been operating has hit its limit. This isn't a flaw. It's a clue. I know that spot well. Twenty years in high-performance sales with Fortune 500 companies, then I left Adobe to become Chief Commercial Officer at a pre-revenue, pre-product startup. No cushion. No mentorship. 50 employees, a board, VCs, and F&F investors, all watching every decision I made. The pressure didn't break me. But it exposed everything I hadn't dealt with. The insecurity I'd been outrunning. The fear of not belonging. The inability to say no because I couldn't face the fallout. What I figured out: it wasn't the workload, it was the fuel. I'd been running on anxiety and calling it drive. It kept me moving, but at a cost I could no longer afford. I spent years white-knuckling through it before I found a different way to operate. That's the work I do now. The executives and founders I work with don't have a strategy problem. They're capable, successful, carrying more than most ever will. What's in the way is something underneath. A fear they've been managing around. A conversation they've been putting off for months because the imagined cost feels too high. Find what's underneath, address it at the root, and you stop replaying conversations at 2am. You stop saying yes to things that don't matter. You can be in your own house without half your brain at the office. Not in theory. In practice: "I have some potentially difficult conversations with leadership next week. I'm not feeling anxiety or apprehension. There's a lot to prep, but it's with calm productive energy, not frantic nervous energy." "Your superpower is going deep without making a big deal out of it. And that naturally takes the pressure off." The gap between where you are and what you know is possible isn't a motivation problem. It's not a discipline problem. Something specific is in the way. You don't need more. You can remove what's in the way. If you've decided there has to be a different way to operate, that's a conversation worth having. Message me on LinkedIn. We'll talk about what's going on and whether I can help.
It’s about accumulating self-worth not suffering for the sake of net worth, and the profound understanding that these don’t have to be mutually exclusive after all. - Job summary: anti-job. Less doing, more being. - What I loved: Walking the dog, owning my mornings, decompressing, sense of peace, getting creative and open to new ideas, consuming tons of personal growth content - retreats, podcasts, youtube, and books. - What I hated: The feeling of being aimless, the ‘neutral zone’: not in an ending, not quite in a beginning. - Fears I faced: Not having a plan. Losing the piece of my identity associated with work. Explaining that I didn’t have a job, nor was I looking for one. - Lessons learned: Creativity requires rest and time. Humans aren’t meant to be productivity machines. Self-worth does not come from a job or title. - Notable outcomes: Realization that I’ve accumulated a lot of skills and knowledge that I can use to help others. Newfound self-worth. Too many business ideas. Clarity and confidence to create my own business and design a new life based on my core values.
CRO School Graduate (February 2022) Revenue Growth Architecture School Graduate (July 2021). Learned revenue growth architecture,GTM operating models, the SPICED methodology.
- Job summary: Go-To-Market everything... Sales, Marketing, Lead Gen, Branding, Social/PR, Prospecting, Strategy. - What I loved: Being around passionate people creating something from nothing. The personal growth opportunity. CRO School. Working with an Executive Coach in Positive Intelligence. - What I hated: Fear/Uncertainty/Doubt. Lack of resources. Feeling the pressure of ultimate accountability (mainly from myself) for revenue growth and survival through the startup phase. - Fears I faced: Being wildly out of my comfort zone. Running unscripted with no playbooks. Simultaneously doing many things I have never done before. - Lessons learned: Business: Revenue Architecture; Branding, PR, and storytelling; Aligning strategies to maturity milestones (started out too process heavy, needed to start simple and mature). Personal: It’s important how you define success for yourself. Never depart from your core values. How to overcome self-doubt. - Notable outcomes: $0 to $1M ARR in <18 months. The company was successfully acquired at an increased valuation in ~3 years. Certified by Pavilion for Revenue Growth Architecture and CRO School. Transfroming my outlook on life through Positive Intelligence.