San Francisco Bay Area
3 things to know about me: Cliff notes version 1. Full-stack Marketer with deep roots in Product 2. Builder at heart. I have the most fun when I am oscillating between strategy and hands-on execution 3. Success for me is more than points on the scoreboard Now to the deep end:-) Half of my career is spent building products and the other half selling them in the market. Last ~8+ years have spanned building successful GTM motions for high growth products ranging from $50K to $400M+. I think of myself as a wartime leader. My prominent strengths are formulating business strategies that lead to efficient growth and top market positions, striking the balance between visionary PMF vs products that GTM teams can sell today, and rolling up my sleeves to get it done. My teams often hear me use the “surfing vs scuba diving” metaphor. I dive deep into the areas where I need to generate leverage for the business. Similarly, I reflect deeply on failures. My playbook for driving exponential growth is an offensive mindset strategy driven by 1) starting with “why” and connecting it to what the ICP is nervous about 2) aligning GTM teams (marketing and sales) on accounts, segments, and regions 3) enacting PLG as a foundation layer with the product team but more importantly, building a successful enterprise business on top of it 4) Lastly, assembling the team of winners who have grit, ability to thrive in an ambiguous and unstructured environment, resilient mindset, and high EQ.
I lead Marketing and Growth functions (SDR and BDRs) at Leapwork.
Reporting to the CEO, I led the Marketing organization and Product-led growth function at Redis.
Product Marketing for Amazon ECS, Amazon EKS, AWS Fargate, and AWS App Mesh
I lead all things Marketing for Amazon CloudWatch and AWS X-Ray. This includes both Product Marketing, Outbound, and GTM initiatives.
I led Product Marketing and Strategy for Business IQ. Engine that connects application performance and user journey to business outcomes.
- Ran Product team for industry's first and leading mobile performance management solution - Mobile first DNA and approach allowed us to reach 1B Monthly Active Users. 50B+ App launches per month. 15,000+ Apps. 120 Countries across platforms (iOS, Android, Android NDK, Windows 8.1, PhoneGap, HTML5, Xamarin, and Unity)