Flower Mound, Texas, United States
I serve as a Fractional Chief Marketing Officer (CMO), providing senior marketing leadership to companies that need clear strategy, disciplined execution, and measurable results—without the overhead of a full-time CMO. I work with mortgage lenders and financial services organizations on go-to-market strategy, positioning, and growth as market conditions evolve, while also supporting direct-to-consumer brands, omnichannel and large-format retail, and enterprise AI platforms where credibility and execution at scale matter. My background includes work with large, complex organizations and leadership teams navigating growth, operational complexity, and change. I bring an enterprise perspective grounded in real-world execution—shaped by real P&Ls, real customers, and real outcomes. Fractional engagements allow me to remain hands-on, objective, and accountable, focused on what materially moves the business forward. Previously, I served as CMO of Exterprise, where I led marketing and strategic growth across our nearshore and offshore contact center operations. We transformed the contact center space by blending exceptional human talent with automation and AI — helping clients reduce costs, scale quickly, and improve CX outcomes. Whether building brands, launching products, or guiding digital transformation, I bring deep experience across regulated industries and a sharp focus on measurable results Additionally, with Ai Call Insights, we are at the forefront of revolutionizing call analytics. Utilizing the power of AI, we offer a platform that reduces the cost of traditional call analytics by up to 70%, while providing more in-depth and actionable insights. Our clients gain access to real-time transcriptions, detailed summaries, and customized analytics, all at a significantly lower cost than conventional methods.
Provide senior marketing and growth leadership to companies navigating scale, transition, or strategic change. Partner with CEOs and leadership teams to clarify positioning, align strategy to execution, and establish disciplined operating plans without the overhead of a full-time CMO. Engagements span Financial Services, DTC brands, and complex platform businesses.
Served as CMO and strategic advisor for an enterprise AI platform company focused on no-code data engineering, generative AI, and agentic automation. Led market positioning, go-to-market strategy, executive messaging, and enterprise sales enablement. Worked closely with the CEO and product leadership to translate complex technical capabilities into clear, credible business value for C-suite decision makers.
Led marketing and strategic positioning for a contact-center technology and services firm serving regulated and high-volume industries. Integrated human talent models with modern technology platforms to improve efficiency, quality, and economics for enterprise clients. Helped incubate and position AI Call Insights, an AI-driven call analytics platform delivering real-time transcription, summaries, and actionable insights at a significantly lower cost than traditional analytics solutions.
Co-founded and scaled a global contact-center and BPO company with over 1,000 employees across six offshore centers. Built and led marketing, growth strategy, and client acquisition for inbound, outbound, and BPO services serving travel, mortgage, solar, e-retail, and trucking industries. Established a dedicated-team operating model, long-term enterprise client relationships, and strict compliance standards including PCI. Helped clients reduce operating costs by up to 70% while improving performance and service quality.
Founded and led nonprofit and community development organizations focused on veteran housing. Created a national program with Bank of America and the National Community Stabilization Trust through which 1,800 REO single-family homes were donated for veteran housing. Led capital coordination, construction oversight, and marketing strategy to bring donated properties into productive use.