Greater Tokyo Area
• 15 years’ experience in B2B marketing in the IT industry and 2 years in Partner Sales, which both are relevant to industry experiences in software/hardware (SaaS, Analytics Software, Wired/Wireless Network Products, Security such as UTM, MFA). • Wide range of experience of in field marketing, well-balanced experiences in in-person/digital, Top-of-funnel activities/Bottom-of-funnel activities and good multitasking ability • Ability to foster strong relationships with cross-functional teams, leading to efficient communication and project management at global companies.
Managed all marketing activities for Japan. (Demand Generation, Field and Partner Marketing) ・Managed and allocated all marketing budget for Japan. ・Created demand generation campaigns in collaboration with sales and partners. ・Integrated Marketing through thought leadership contents ・Managed stakeholders such as internal stakeholders and external vendors. ・Reported to the Senior Director of APJ Field Marketing. ・Completed Aspire Individual Development Program for future people managers.
Demand Gen and Audience Marketing • Executed global marketing campaigns for Japan in collaboration with various stakeholders in APJ, based on regional conditions of markets. • Planned/Managed global flagship events for Japan as a central figure (Acted as the main Event Lead) -Tableau DataFest Tokyo 2022 (Aug): 4307 Registrants, 2833 Attendees, Oppty amount of $859K (Virtual /Onsite). -DataFest Executive Tokyo 2022 (Jun): 29 Registrants, 29 Attendees, Oppty amount of $3.36M (Onsite). -Virtual IT Summit Japan 2021: 1438 Registrants (YoY 123%), 996 Attendees, Oppty amount of $2.18M. -Virtual IT Summit Japan 2020: 1168 Registrants (YoY 299%), 670 Attendees, Oppty amount of $1.26M. • Project Management as a leader that involved more than 20 stakeholders (including 7 peer marketers) for Tableau DataFest Tokyo 2022. • Executed local webinars (6-7 per quarter) based on local business needs. • Email campaigns contents planning with the Mops team for various campaigns. ・Build local contents such as webinar, webpage, video etc. • Closely communicate with global teams (US and Singapore), joined 5-6 con-calls per week. • Collaborated with various stakeholders in the solid organization of Salesforce Group. • Tableau Japan officially merged with Salesforce Japan on April 2020.