Michiel van der Werf

Chief Commercial Officer (CCO) & Chief Operating Officer (COO) at Komma | Scaling E-mobility ventures | Rivian, EVBox, JLR, Stellantis | EMBA, MSc MechEng

Amsterdam, North Holland, Netherlands

About

Driven by a lifelong fascination with automotive and transport innovation, I believe the future of urban mobility requires a smarter, more conscious footprint. I make an impact as a genuine connector, blending an engineer’s analytical rigor with the cultural agility to bridge diverse perspectives. Rather than just selling a vision, I thrive on building trust through data-backed insights and a transparent, collaborative approach. I navigate the ambiguity of the startup world with ease, bringing structure where it’s missing and turning complex technical challenges into scalable commercial success. As CCO & COO at Komma, I am dedicated to translating market potential into concrete traction, ensuring the operational excellence and strategic alignment needed for successful fundraising.

Experience

  • CCO & COO at KOMMA
    Jan 2026 - Present · 6 mos

    Komma, based in Lugano Switzerland, is a urban mobility company that will develop, produce and commercialise urban mobility means Responsible for Commercial and Operations

  • Rivian (Amsterdam, North Holland, Netherlands)
    • Sr. Staff Program Manager, Field Service Europe
      Apr 2025 - Dec 2025 · 9 mos

      Operational excellence Europe B2B Service Operations, Customer & Partnership management and programs Strategic planning Europe consumer market launch, market & competitor analysis & product positioning

    • Staff Program Manager, Field Service Europe
      Apr 2022 - Mar 2025 · 3 yrs

      Built and scaled Europe B2B Service network, Customer & Partnership management and programs

  • EVBox (Amsterdam, North Holland, Netherlands)
    • Manager, Retrofit Field Service Campaigns
      Feb 2021 - Apr 2022 · 1 yr 3 mos

      Led Field Service campaigns (Retrofits, firmware upgrades, recalls) Contracted and managed external Service partners to significantly expand in-house capacity

    • Program Manager Automotive
      Jul 2019 - Feb 2021 · 1 yr 8 mos

      Responsible for Automotive OEM customer programs (Dealer network electrification, Customised home chargers, fast chargers systems at automotive development facilities)

  • Jaguar Land Rover (West Midlands, UK)
    • Globalisation Strategy Manager
      Apr 2016 - Apr 2019 · 3 yrs 1 mo

      Strategic planning lead for various projects, e.g. - Future mobility project - establish operations of the organisation for delivery of innovative concepts - Technical feasibility and financial viability for expansion of international facilities and operations - China JV development and investment strategy & planning Lead cross functional teams to define and execute delivery plans meeting commercial, technical, legal, regulatory, infrastructural, resource and tax requirements. Gain executive approvals for strategic decisions on where and how to expand

    • Global Business Expansion Projects & Planning Manager
      Apr 2014 - Apr 2016 · 2 yrs 1 mo

      Project & Program PMO lead for international footprint expansion strategy and programmes (e.g. new JLR facilities in Brazil, Slovakia)

    • Vehicle Line Profitability Manager
      Jul 2011 - Apr 2014 · 2 yrs 10 mos

      Responsible for life-cycle profitability of Land Rover vehicle lines. Identified, developed and delivered new product content and delivered cost improvement projects, working closely with engineering/programme and commercial/marketing teams

  • Product Manager Global Export at Fiat Group Automobiles
    Jul 2010 - Sep 2011 · 1 yr 3 mos

    Manage Fiat, Alfa Romeo & Lancia product offering and launch new variants for International market region (all markets outside Europe, Brazil & US)