Meise, Flemish Region, Belgium
Growth-focused and highly resourceful business leader driving transformational change in multiple Fortune 500 companies. P&L management for e-commerce. Track record of leading cross-regional teams in marketing, product, business development and sales enablement across diverse markets from industrial to retail with a foundation in people engagement, strategic planning, analytics and lean principles. Recognized for optimizing all efforts and channels in marketing mix from organic campaigns to social, pricing, content, community, and partner marketing. • Sales: 13% growth MoM - ecommerce development • Structural: 7% YoY - reducing non value added saleswork • Profitable: 1.3% price realization above target YoY - discipline Instrumental at establishing professional relationships to educate peers, clients, and digital community to attain excellent solutions. Technology Stack expertise: Salesforce.com, Adobe web platform (AEM), Google AdWords, SEMrush, IBM Watson, Hubspot, Tableau, Alteryx, Oracle BI, Siebel, EDI, Akeneo (PIM), SQL, PHP Competencies: Digital Marketing, Marketing Strategy, Social Media Marketing, Integrated Marketing, Online Marketing, Product Marketing, Email Marketing, Search Engine Optimization (SEO), B2B Marketing, Advertising, Content Marketing, P&L accountability, Brand Management, Strategy, Brand Development, Digital Strategy, Strategic Partnerships, Online Advertising, Marketing Management, Business Strategy, Business Development, Lead Generation, Analytics, Go-to-market Strategy, Growth Strategies, Customer Acquisition, Product Management, E-commerce, Customer Relationship Management (CRM), Cross-functional Team Leadership