Greater Kuala Lumpur
Commercially curious and relationship-driven FMCG professional with cross-functional experience across Brand Marketing, E-commerce, Customer Development and Commercial Operations. Having worked across multiple functions and markets, I enjoy connecting the dots between brands, consumers and commercial strategy to uncover growth opportunities and create meaningful business impact. I particularly enjoy working at the intersection of consumer insights, digital commerce and commercial execution, where ideas can be translated into measurable growth across both online and offline channels. I thrive in environments where understanding people is just as important as understanding performance. Whether it's developing customer partnerships, planning integrated marketing initiatives, driving omnichannel growth or navigating cross-functional projects, I bring a collaborative mindset, commercial curiosity and a hands-on approach to solving business challenges. I'm passionate about spotting opportunities others might overlook, turning insights into action and continuously learning along the way. As I continue to grow my career, I'm particularly interested in opportunities within Digital Commerce, Customer Marketing, Shopper Marketing, Omnichannel Marketing and Commercial Strategy, where I can combine consumer understanding with commercial thinking to create meaningful value.
• Responsible for the end-to-end process for club events, from planning to execution and post-mortem • Liaised with business industry professionals to participate as guest speakers including the building of positive relationships • Performed as event moderator to ensure the event runs smoothly and participants are engaged • Contributed to several event ideas and handled event planning coordination
• Organised public relations campaigns and media relations strategies • Explored opportunities for partnerships, sponsorships, and guest speakers’ appearances • Collaborated with internal teams and maintain open communications with executive committee
• Facilitated in the development of company branding • Corresponded with customers to identify and address their needs to achieve satisfaction • Handled complaints, presented effective solutions and alternatives within time limitations, and followed up to ensure resolution • Utilised sales computer technology to keep track of customer records and booking