Michal Janda

Retail & Convenience Leader | Shop & Gastro | Commercial Strategy | Transformation & Execution | Executive MBA

Prague, Czechia

About

I’m a retail leader specialising in convenience and gastronomy within filling-station networks. My work sits at the intersection of commercial strategy and operational execution — turning customer insight into practical, scalable retail propositions across shop and gastro. I’ve spent the last decade in the Czech downstream market, working across convenience retail, marketing and operating-model change. I’m most effective when teams need clarity, structure and momentum after major shifts — aligning stakeholders, simplifying complexity and delivering consistent execution at network level. I value straightforward communication, high ownership and a human, respectful leadership style.

Experience

  • Shop & Gastro Director at ORLEN Unipetrol
    Jan 2026 - Present · 7 mos

    Leading the Shop & Gastro agenda across the ORLEN CZ retail network.

  • OMV (13 yrs 9 mos)
    • Convenience Retail Manager
      Dec 2020 - Dec 2025 · 5 yrs 1 mo

      Leading successful team of convenience category managers and buyers. Driving non-fuel business transformation across OMV’s network of 126 Czech filling stations. Responsible for strategy, category management, gastronomy, loyalty, and retail innovation. Passionate about data, customer experience, and building the future of roadside retail.

    • Marketing Manager CZ
      Jun 2016 - Dec 2024 · 8 yrs 7 mos

      OMV CZ Retail & Fuel Cards marketing plan & budget management. Scope of responsibilities ranging from short-term promotional campaigns, event management, product marketing, trade marketing on OMV dealerships and management of loyalty. Direct report to GM and International Retail Marketing. Leadership of a team of 5 people. Management of external communication and cooperations, spokesperson.

    • Interim Marketing Manager CZ/SK
      Nov 2015 - May 2016 · 7 mos

  • Students term consulting project at Oracle
    Jan 2011 - Jun 2011 · 6 mos

    Development of strategy for B2B sales with focus on business development. Done in an international team of students.

  • Assistant Brand Manager at Henkel
    Sep 2009 - Jan 2011 · 1 yr 5 mos

    Responsibility for marketing activities of Henkel Cosmetics brands (Fa, Right Guard, Vademecum)

  • Research worker at Liberalni institut, Prague
    Jan 2006 - Jun 2010 · 4 yrs 6 mos

    Translation, emendation of texts, journalistic work and public display.