Michael Smith

Product Director, Basketball Asset Uniforms at Nike

Denver Metropolitan Area

About

Professional with over 20 years experience in the Athletics/Athletic Apparel industry with a broad range of specific project/event work experience, including Olympics, World Championships, NCAA final four tournaments, NBA apparel launches, and innovation initiatives. Roles have included everything from white-board ideation/development to specific supply chain development/execution to successful consumer deliverable/launch event work. [email protected] / 503.869.2987

Experience

  • Nike (15 yrs 5 mos)
    • Product Director, Basketball Asset Uniforms
      Oct 2016 - Aug 2020 · 3 yrs 11 mos

      Primarily responsible for the design, development, and delivery of all on-court and retail uniforms for Nike Basketball's entire portfolio of assets, including NBA, WNBA, G-League, National Federations, NCAA, Elite High School, and Grassroots. Drove the concept and strategy to create Nike's "City Edition" uniforms in the NBA.

    • Sr. Manager, Global Basketball Insights
      Nov 2015 - Oct 2016 · 1 yr

      Primarily responsible for leading the process by which global insights were sought, gathered, and applied to apparel strategies for the Nike Global Basketball category. Led communication with and information gathering from all levels of assets from NBA, to National Federations, to NCAA teams.

    • Sr. Product Manager Promo Basketball
      Jul 2012 - Nov 2015 · 3 yrs 5 mos

      Led the product creation process for all on court basketball apparel for all assets within Nike Basketball's Global Sports Marketing portfolio, including USA basketball, additional National Federations, 63 NCAA teams, and a host of elite high school and grass roots programs/events.

  • University of Colorado Boulder ()
    • Director of Equipment, Athletics Department
      Jul 1996 - Apr 2005 · 8 yrs 10 mos

      Primarily responsible to lead a team of full time and part time employees supporting all aspects of the University of Colorado Athletic Department Intercollegiate teams. Responsible for management of a multi-million dollar athletic apparel contract. Led innovation projects in partnership with the Sports Medicine department, seeking better ways to support student athlete performance.

    • Football Equipment Manager
      Jul 1995 - Jul 1996 · 1 yr 1 mo

      Primarily responsible for the support of the Colorado Buffaloes intercollegiate football program. Provided support for over 100 athletes, in the way of athletic apparel, equipment, and training.

  • Director of Equipment at Utah State University
    Jul 1994 - Jul 1995 · 1 yr 1 mo

    Primarily responsible for the athletic equipment support for the entire Utah State Athletic Department.

  • Sales Representative at In2Sports
    Jun 1992 - Jul 1994 · 2 yrs 2 mos

    Began as a Sales Assistant, and worked into a Sales Associate for a local Sporting goods retailer/wholesaler, primarily servicing local high school, club and college teams in the North Denver area.