Michael Schlabitz (MSc.)

Global Head Ducati Off-Road (Commercial) @ Ducati Motor Holding - Former Managing Director Ducati Germany (member of the Audi group)

Salzburg, Salzburg, Austria

About

I grew up in the sports retail world and spent much of my youth working on motocross bikes, riding, racing, and developing a lifelong passion for motorsports. After completing my Master’s degree in business mangement I started my career in investment banking, gaining valuable international experience while working in London, Rome, and New York. Eventually, I returned to my passion, motorsports, taking on leadership roles that allowed me to combine my technical and business background with strategic management. I served as Managing Director in Japan before moving to Germany to lead Ducati, bringing the business closer to Audi and Ingolstadt. Currently, I am responsible for Ducati’s motocross project, where I support the initiative on the commercial side while staying connected to the sport that has shaped both my personal and professional journey.

Experience

  • Global Head Off-Road, Commercial at Ducati Motor Holding
    Sep 2024 - Present · 1 yr 10 mos

    Commercial Off-Road

  • Vice President LiveWire EMEA & International at LiveWire
    Dec 2022 - Sep 2024 · 1 yr 10 mos

    https://www.livewire.com

  • Vice President LiveWire EMEA at Harley-Davidson Motor Company
    Dec 2022 - Sep 2024 · 1 yr 10 mos

  • Ducati Motor Deutschland GmbH (3 yrs 6 mos)
    • Managing Director
      Apr 2020 - Dec 2022 · 2 yrs 9 mos

    • Leitender Director Marketing
      Jul 2019 - Dec 2022 · 3 yrs 6 mos

  • KTM (3 yrs 4 mos)
    • General Manager KTM & HQV Japan
      2017 - Jul 2019 · 2 yrs 7 mos

    • Sales & Marketing
      Apr 2016 - Nov 2017 · 1 yr 8 mos