Michael Rosenberg

Digital Marketing Manager & Creative Lead | Social Media, Content Production, Sales Operations | LAND Energy

Cleveland, Ohio, United States

About

My path into marketing ran straight through the creative world. Film photography, video production, and time spent on set and in the lab. It gave me a way of seeing that I carry into everything I make. I've built real experience across most areas of digital marketing: content creation, social media, email, paid ads, brand collaborations, and sales. Not by specializing, but by doing whatever the work required. I've done my best work in environments that move fast and value people who can figure things out. I'm currently at LAND Energy, an electric motorcycle startup, where I focus on content and sales as part of a digital team. I care about brands with a strong point of view and work that's made with intention.

Experience

  • Digital Marketing Manager at LAND Energy
    Feb 2025 - Present · 1 yr 5 mos

    Part of a lean digital team at an electric motorcycle startup, contributing across marketing and sales wherever the work is needed most. • Produce photo and video content for social media, the website, and marketing collateral, growing brand reach and audience across all channels • Manage social presence across Instagram, TikTok, YouTube, and LinkedIn • Run email marketing campaigns via Klaviyo • Set up and manage paid advertising campaigns • Build and maintain brand collaborations and partnerships • Serve as a primary sales contact, managing the CRM and contributing to consistent sales growth • Process customer financing applications through Octane, Affirm, and Karma • Oversee Shopify product pages, product photography, and transactions via Stripe Grew from a freelance content creation role into a full-time position covering the full scope of the brand's marketing and sales needs.

  • Lab Technichian at Memphis Film Lab
    Apr 2024 - Aug 2025 · 1 yr 5 mos

    Hands-on technical role at a film photography lab serving photographers and creatives. • Scanned and color corrected photographic film for clients • Processed and printed film across a range of formats • Provided customer service and managed order fulfillment

  • Legal Video Specialist at Magna Legal Services
    Oct 2022 - Dec 2023 · 1 yr 3 mos

    Contract video specialist supporting legal depositions and proceedings in a remote capacity. • Coordinated and hosted video conferences for depositions • Produced video recordings to support official court transcripts • Synced transcripts to video to create polished reference tools for litigators • Managed on/off record transitions for attorneys, deponents, and stenographers • Maintained detailed log sheets documenting times and parties present • Organized and transferred video files to appropriate legal parties

  • Assistant Manager at Rising Star Coffee Roasters
    Jul 2019 - Oct 2022 · 3 yrs 4 mos

    Assistant Manager at a specialty coffee roaster, supporting daily operations and a large front-of-house team. • Managed inventory ordering and stock levels • Scheduled shifts and coordinated a large team • Delegated tasks and supported staff day-to-day • Delivered high quality customer service in a fast-paced environment

  • Brand Ambassador at Carhartt
    Jul 2017 - Aug 2019 · 2 yrs 2 mos

    • Consistently a top seller of merchandise on the sales floor • Arranging visual displays to maximize sales • Evaluating customers needs and concerns about products • B2B account management