Tokyo, Japan
I am a highly motivated individual seeking a challenging and rewarding career. Being born and raised in London and Tokyo has given me a sense of understanding towards different perspectives in various cultures, societies and working environments. Excited to join a company and pursue a career that aligns with my interests, and willing to constantly learn new things whilst bringing a passion for problem-solving and a dedication to achieving results in a dynamic business environment. I am also very avid about sports especially interested in tennis and football! If you have any inquiries please contact me via LinkedIn.
Combustibles Category Executive •Tracked and analysed monthly share of market data for 203 brands in the combustible category, using data analytics to monitor key trends and provide data-driven recommendations on brand positionings, potential delistings and pack upgrades. •Conducted deep-dive research on new product launches, tracking performance over 4 months since launch to assess their impact, with findings influencing strategic brand discussions. •Developed business reports for external key accounts, supporting the launch of a packaging upgrade for 11 brands. •Facilitated cross-functional collaborations, aligning with 5 internal teams on project requirements and strategy while coordinating with external agencies to refine packaging and insertion designs and finalise concepts.