Ann Arbor, Michigan, United States
We all love a good story, but what fascinates me is how we tell those stories. I want to understand their inspiration and construction, their form and delivery, and ultimately their impact on an audience. My career spans the arts and industry, always in an effort to create and share stories that change people.
Directed a cast of 65+ young people, grades K-12, in fully-staged productions of The School of Rock; Seussical; and You're A Good Man, Charlie Brown. Up next: Charlie and The Chocolate Factory.
Manages a team of five strategists to deliver CX, UX, Comms, CRM, SEO and Content Strategy for pharma, tech, CPG, healthcare, hygiene, and insurance verticals. Client roster includes PepsiCo, Lysol, Cisco Duo, Finish, Durex, K-Y, Trinity Health, and Icy Hot. Leads the practice in brand strategy, audience definition, stakeholder research, and comms planning.
Led CX strategy design for Cisco Duo, Trinity Health, and Aon Insurance. Grew strategic practice of the company, contributing to its successful acquisition by BAM Strategy.
Taking a bird's eye view of your business. Brand strategy, experience design, copywriting.