Zurich, Zurich, Switzerland
Michael Lewrick, PhD | MBA, has worked very intensively in recent years on the mindset that enables us to solve different types of problems. Michael is a best-selling author, award winning design thinking and business ecosystem design thought leader, business entrepreneur and visiting professor at various universities globally. His ideas, books, and company, Lewrick & Company, help mobilize people around the world to better lead innovation, digital transformation, and business growth in an era of increasingly rapid change. He is the author of six international bestsellers, in which he describes the mindful transformation of people, teams, ecosystems and organizations: - The Design Thinking Playbook - The Design Thinking Toolbox - The Design Thinking Life Playbook - Design Thinking for Business Growth - Design Thinking and Innovation Metrics - Design Thinking for Humanity His latest book: AI and Innovation (2025) is part of a new book series about exponential change. Further, he works intensively with universities and companies and places the self-efficacy of people in personal and organizational change projects at the center of his activities. In recent years, he has expanded his toolbox for measuring creativity, innovation and business success. As an internationally recognized expert in the field of AI, digital transformation, and the management of innovation, numerous companies have developed and scaled growth strategies with his help.