Ottawa, Ontario, Canada
Accomplished and highly skilled analyst relations professional with broad experience developing, executing & managing global analyst relations programs. Enthusiastic & energetic professional with more than 16 years of high tech analyst relations experience working in fast-paced environments, demanding strong teamwork and organizational skills. Proven track record in developing and executing effective analyst relations programs in high technology to support strategic marketing objectives and building trusted and strong relationships with industry analysts globally.
A combination of caretaking, bereavement and career transition for better health and well-being. Ready to get back in the swing of things.
Design and execute multi-faceted, outbound analyst relations programs in support of key product and marketing initiatives (e.g. significant product launches & campaigns, corporate & partnership announcements, etc.) and to convey company business strategies, product direction and market position to top-tier industry analysts. Ensure content and messaging is of a uniform and high quality, supports key strategic messages and business objectives – resulting in messages that are optimized for the analyst community and resulting in positive analyst coverage, comments, and perceptions. Build and nurture a network of key industry analysts who have the most impact on buy-decisions with the customer base. Partner with company executives and subject matter experts from product management and marketing to build solid relationships with industry analysts and position them as industry experts. Serve as the center of excellence for industry analyst relations best practices, educating and partnering with key internal stakeholders to ensure that analyst relations practices are employed consistently and effectively across all analyst interactions. Advise internal stakeholders on analyst relations campaigns and launch strategies; help shape program and solution messages. Assure timely communication of relevant news. Develop, implement and maintain inbound analyst relations programs that leverage analyst research & opinion to educate internal stakeholder groups and inform key product and market strategy decisions. Gather insights from direct interaction with analysts as well as monitor, analyze and report on industry news and trends. Share synthesis of information with key internal stakeholders.