Michael Larin

Senior Sales Engineer

Toronto, Ontario, Canada

About

A highly passionate and diligent IT professional who is capable to work both independently and in the team and coordinate tasks effectively to accomplish projects within timeliness. Solutions Architect & Sales Engineer with 6+ years of experience across Enterprise Computing IT (ex-Dell), IT integration & IT Distribution. Experienced in working with B2B and B2G clients of various size and tiers, incl. tier 1: Canadian Tire, The Home Depot, Apple, Samsung, Adobe and major Internet Service Providers in the country. Focused on Enhanced Efficiency and Cost Savings as well as Long-lasting Client Relationships and Business Growth. Sales Engineer specialties: Server, Storage, SDS, S3, HCI, Networking, SAN, Hybrid and Public Cloud, Virtualization, Backup and Replication, VDI, Windows/Linux OS, Docker, Kubernetes, CI/CD, XaaS, DevOps Solutions & Cloud Architect specialties: AWS, GCP, Azure, SQL and NoSQL DBs, Cloud Data and AI, Hadoop/Spark, Python for Data analysis, Bash, ETL Account manager specialties: Integrator, Distributor, Vendor, Dedicated account sales, Channel sales

Experience

  • Senior Sales Systems Engineer at Stryker
    Oct 2025 - Present · 10 mos

  • Inside Sales Account Manager at TD SYNNEX
    Jan 2023 - Oct 2025 · 2 yrs 10 mos

    Established deep customer relationships, serving as a trusted advisor for retail products Achieved a 5% YoY sales increase in a market down by 10% and conducted effective order management Introduced new product lines, generating a 10% sales revenue boost with high margins Developed automation tools for internal and external project management, cutting time spent in half Demonstrated strong collaboration with multiple teams on daily tasks while also achieving successful team management outcomes

  • Sales Engineer (ISG & CSG) - Server/Storage/Networking/CE at Dell Technologies
    Nov 2021 - Aug 2022 · 10 mos

    • Pre-sales and sales operations with the company's IT and Consumer products in channel-led market of SMB in the country utilizing Salesforce • Increased QoQ sales by 70% in allocated set of customers • Performed architecture consultations for the customers which helped them save up to 30% of their CAPEX and 20% of their OPEX • Achieved target in providing particular products to the customers through consultations

  • Computing Solutions and Cloud Architect at Huawei
    Sep 2020 - Nov 2021 · 1 yr 3 mos

    • Created a bridge between Sales and Technical sides of business for Server/Storage/Cloud projects with biggest ISPs in the country • Increased YoY sales by 50% in allocated ISP customer • Provided an architecture of the future SAN network for the customer's Enterprise systems • Increased the performance and reliability of the system by half saving TCO over the next 5 years • Demonstrated the customer the value of the cloud and shortened their TTM from months to days • Performed an on-site session “Big IT Day” for the customer providing a deep dive into Storage and Cloud • Became a successful buddy/tutor for 1 person helping them to learn the theory of IT infrastructure

  • Enterprise System Engineer - Server/Storage/Networking/Cloud at INTACT
    Jul 2018 - Sep 2020 · 2 yrs 3 mos

    • Implemented external and internal network, Enterprise IT and full cycle DB projects • Main stack for Servers, Storage, SAN switches: Dell Technologies, HPE, Cisco, IBM, Huawei, Fujitsu, Hitachi, NetApp, Lenovo; Hypervisors, Cloud and Backup systems: VMware, Hyper-V, AWS, Azure, Veeam, Commvault, Veritas, Acronis • Accomplished continuous migration of IT services of the customer to a new HCI cluster without interruptions during working hours twice improving performance and reliability of the computing infrastructure • Integrated SAN, HCI, virtualization, B&R solutions, VDI and cloud increasing performance, reliability, TTM, client satisfaction of the customers’ infrastructure • Performed OwnCloud on-site deployment for internal needs using PHP, Bash and Python. Provided encryption and reliability for the storage of the cloud • Became a successful buddy/tutor for 3 people helping them to pass the CCNA exams and learn the theory of IT infrastructure design