Greater Munich Metropolitan Area
Over 30 years of marketing and brand experience in leading positions ( advertising agencies and automotive industry) • I believe in fundamental strategic planning, customer insights and finally creative execution • Successful in international leadership with direct responsibilities for staff and matrix organization • Strong communication skills and inspiring passion for brands • Team leader. Fair and partnership oriented • High degree of perseverance in the pursuit of goals • Management of new organizations and change management • Outcome oriented and power of endurance to achieve targets • Keen sense of trends and creative potential • International Marketing – Marketing Communications – Social Media Marketing – Advertising – Digital Marketing – Integrated Marketing – Media and media relationships – Public Relations – Customer Relationship Management (CRM) – Brand Strategy – Brand Management - Communication Strategy – Strategic Planning – Media Strategy and Efficiency – Marketing Budget – International Markets – Implementation International Framework – Advertising – Brand Building – Event and Experiential Marketing– Content Factory – Sponsoring – Product Placement – Dealer Marketing8