Regina, Saskatchewan, Canada
I build the organizational infrastructure that lets teams compound: diagnostic frameworks, executive dashboards, task management ecosystems, onboarding pipelines, training systems. 5+ years architecting operations across mission-driven and commercial environments. The pattern: take a poorly scoped, high-stakes operational mess and turn it into a repeatable system that other people can run. — Led a 3-year, multi-phase organizational reform engagement across a 20-team institution: diagnostic → executive dashboards → ClickUp ecosystem. Reduced executive reporting drag, surfaced structural dependencies as fixable items, and built the Center-of-Truth infrastructure that survived two leadership turnovers. — Scaled a department from 0 to 20 direct and indirect reports in 12 months across 9 technical vectors, outperforming legacy departments with a decade more tenure. Built it on a "train-the-trainer" leverage model: invest in 9 Team Leads, let them scale sub-teams. — Cut IT staff time-to-competency from 12 months to 2-3 months (75%+ reduction) at a multi-branch transportation enterprise by rebuilding the knowledge base from scratch. — Built a YouTube production pipeline that ships 100+ assets/month with 4-day turnaround. Trained external editors to full operational readiness in a single day on the standardized templates. Background as a Creative Director and Lead Cinematographer — which is where I learned that the leverage is in the systems, not the shots. The Sing for Joy channel hit its velocity because of the pipeline, not the camera work. Top 10% global ClickUp user. Async-first by default. Currently exploring Chief of Staff, Director of Operations, and BizOps roles at mission-driven orgs — particularly those working on the world's most pressing problems. Based in Regina, SK (CST). Available for remote work with UK / Americas / EU-morning overlap. Open to occasional in-person.
Enterprise systems and IT operations role at a multi-branch transportation logistics company. Built the IT division's knowledge infrastructure, serve as B2B liaison to critical vendors and corporate partners, and deliver monthly executive reporting. Key work: • Cut staff time-to-competency from 12 months to 2-3 months (75%+ reduction in training drag). Audited legacy training gaps, built comprehensive technical documentation from the ground up, and established a unified corporate knowledge base for the IT division. • Primary technical operations liaison to critical external vendors (Cleo, Persimmon, Project44) and major corporate partners (Dollarama, Sherwin-Williams). Diagnose and resolve complex data integration and transactional failures. • Build and distribute monthly IT Business Unit reports, data dashboards, and custom SQL / Crystal Reports — giving finance and executive teams clear, actionable operational visibility. • Manage business-critical software, network access, and SaaS ecosystems (Microsoft 365, Teams, Citrix) across multiple geographic branches to guarantee continuity. • Manage onboarding and technical training for incoming IT personnel using the documentation infrastructure I built. The lesson I now apply everywhere: documentation is a leverage activity, not a hygiene activity.
End-to-end ownership of organizational design, hiring, training, culture, and infrastructure for a multi-disciplinary technical services department. Built the department from scratch — recruited, interviewed, onboarded, and scaled to 20 direct and indirect reports in 12 months across 9 technical vectors: Graphics, Photography, Social Media, Email Marketing, Web, Presentation, Audio, Video, and Lighting. Outperformed legacy departments with a decade more tenure. How: • Anti-bottleneck org chart with clear ownership per vector — eliminated single points of failure and gave each lead full operational authority over their sub-team. • "Train-the-trainer" leverage model: invested in 9 Team Leads, transferred operational intuition, let them scale sub-tier personnel independently. Preserved executive bandwidth for strategy and vision casting. • Bifurcated workflow design: baseline team members execute "plug-and-play" process playbooks while Team Leads carry the deep domain knowledge to isolate and resolve day-to-day failures without escalation. • Talent placement framework: developed a strengths-first interview methodology matching individual capabilities to role design (rather than the reverse). High baseline execution quality and near-zero misfits across 20 hires. • Operational resource management: oversee software licensing and production tools, track team output, ensure zero dropped deadlines. The throughline: build a department where the people scale, not just the headcount.
3-year engagement leading an end-to-end organizational reform initiative across a 20-team institution. Mandate: eliminate operational inefficiencies, establish financial transparency, and build sustainable leadership pipelines. Executed in 3 strategic phases: Phase 1 — Diagnostic & Stakeholder Discovery • Built an organizational diagnostic framework evaluating 5 core risk areas: Onboarding, Communication/Scheduling, Mentorship, Knowledge Management, and Workflow Structure. • Conducted deep-dive discovery interviews across 20 distinct departmental teams to isolate core operational pain points and systemic bottlenecks. Phase 2 — Data Modeling & Executive Reporting • Aggregated qualitative discovery data into quantified, high-impact operational metrics. • Presented centralized visual bottleneck dashboards to senior executive leadership, illustrating structural dependencies and reducing executive reporting drag. Phase 3 — Team Infrastructure & Process Standardization • Engineered an organization-wide ClickUp ecosystem from the ground up, placing my technical proficiency in the top 10% of global ClickUp users. • Architected 4 core spaces: Onboarding (cross-departmental folders + checklists), Workflow (tracking architectures + process maps), Async Training (centralized learning hub + custom video curriculum), and Center-of-Truth (ClickUp Docs for real-time task tracking; survived 2 leadership turnovers). • Vendor Management: Audited software constraints against team workflows for CH Meetings; delivered feature-enhancement proposals that were formally adopted into their product releases. This engagement is the closest analog to formal Chief of Staff work in my career: thought partner to leadership, owner of team infrastructure, and lead on high-stakes special projects.
Co-founded and led operations for a media projects across brands. Built the production pipeline that took a brand new youtube channel from 0 to 1,000+ subscribers in a few months. Key work: • Engineered a high-efficiency media production pipeline: unified recording, lighting, and video editing templates that compressed post-production turnaround to a strict 4-day window. • Scaled asset velocity to 100+ content pieces per month while preserving consistent quality. • Onboarded two external editors to full operational readiness in a single day using the standardized framework. Proof that the pipeline does the work, not heroics. I also served as Lead Cinematographer on projects, but the work that scaled systems was operational: templates, taxonomy, async knowledge transfer. This is where I learned that creative work follows the same leverage logic as any other operation. Invest in the system, ship the assets.
Fractional CMO for a four-location owner-operated beauty & wellness brand. Six months as CMO of record; prior 1+ year as creative contractor producing video campaigns and brand assets for the same ownership group. • Rebuilt the brand's website on Wix Studio and launched an integrated e-commerce section for online product sales. Consolidated 4 separate per-location websites into one, eliminating recurring hosting, domain, and maintenance overhead while standardizing brand voice and SEO architecture across the portfolio. • Centralized all 4 locations' social media accounts under one brand identity and asset library, eliminating fragmented voice and reducing daily marketing-coordination drag. • Architected and ran a fully organic mobile-app launch campaign — zero paid spend — driving 100+ downloads in the first days through coordinated social, email, and in-spa promotion. • Built a centralized GoHighLevel lead pipeline with custom call scripts and pipeline stages, and trained team members on the end-to-end sales flow from ad/inquiry → service delivery → referral. • Designed and launched the brand's first systematic email and SMS lifecycle campaigns inside Zenoti to drive bookings, retention, and the app launch. • Initiated migration of staff onboarding, training, and SOPs into a ClickUp center-of-truth, applying the enterprise workspace pattern proven across prior engagements to a consumer-brand context. • Supported sourcing and shortlisting of competent location-manager candidates, freeing owner bandwidth for growth decisions.