San Diego, California, United States
With over 25 years of experience in SaaS/Cloud, personalization, and digital analytics, I am the Global President at Insider, a Sequoia-backed unicorn company that powers highly individualized and orchestrated customer experiences for over 1300+ retailers and brands worldwide. Insider was named as the #1 Leader in The Forrester Wave for Cross-Channel Campaign Management 2021 and Gartner Magic Quadrant for Personalization Engines 2021. I joined Insider in September 2022, after successfully leading and growing Certona, the AI-driven personalization platform that I co-founded and served as the CEO for 15 years. Certona was acquired by Kibo Commerce in 2019. As a personalization pioneer and an AI enthusiast, I am passionate about enabling businesses to deliver relevant, engaging, and profitable customer journeys across channels and devices. I am also honored to serve on the boards of Shop.org, NRF Digital, and Tech San Diego, where I contribute to the advancement and innovation of the digital commerce and technology sectors.
Powering highly individualized and orchestrated customer experiences for over 1300+ retailers and brands worldwide with offices in 26 countries, Insider achieved unicorn status in March of 2022 securing a $121 million Series D funding at $1.22 Billion valuation to become one of the few female-led B2B SaaS unicorns globally, backed by Sequoia Capital and other leading investors. Insider was named as the #1 Leader in The Forrester Wave for Cross-Channel Campaign Management 2021 and Gartner Magic Quadrant for Personalization Engines 2021. The company has also been named #1 Leader on G2’s Mobile Marketing Software and Personalization Grids. Many of the most prestigious Fortune 500 companies and top brands in retail, automotive, and travel use Insider to deliver AI-backed personalized experiences that exceed customer expectations. Insider is trusted by over 1300 global businesses, including Singapore Airlines, Virgin, Toyota, New Balance, IKEA, GAP, L’Oreal, Samsung, Newsweek, MediaMarkt, Nissan, AVIS, Marks & Spencer, Allianz, Madeira Madeira, Santander, BBVA, Pizza Hut, Avon, and CNN.
At Kibo, we provide cloud commerce solutions inspired by your needs and designed to empower your teams. We’re at your side, committed to your financial success in an unpredictable world. Together, we can see further, think bigger, and climb higher.
# 1 Real-Time AI-Based Personalization for Multi-Channel Retailers