Istanbul, Istanbul, Türkiye
+10 years of Sales, Business Development, Marketing, and Category Management experience. Skilled in growing sales and improving stakeholder relations. Strategically minded in capturing new business and leveraging dynamic market opportunities. Accomplished in exceeding targets with a results-driven approach.
Middle East, Africa, CIS, Near East, ASEAN, India
Regional Business Development Manager ( Middle East, India, Kazakhstan, CIS Rest, Near East, North Africa, ASEAN) • Promoting and implementing the consumer product strategy in the region with full ownership • Steering and optimizing the category regarding the fulfillment of market share, turnover & profitability targets • Defining, budgeting, and coordinating category-specific marketing & sales activities in collaboration with all countries of the region/relevant stakeholders of every country both internally and externally • Ensuring overall business success • Developing category-specific best practices and establishing knowledge exchange • Coordinating the country-based business plans and forecasts • Tracking slow-moving stocks and took actions to decrease the stock levels Regional Category Markets Manager • Driving Beverage category business in Kazakhstan, CIS rest, Near East, Middle East, and Africa (Egypt, Morocco, N. Africa, South Africa) • Aligning and monitoring targeted category P&L KPIs & marketing budgets with responsible countries, developed counter-measures for deviations • Analyzing pricing strategies, monitoring price competitiveness, and recommending adjustments to optimize profitability and sales within the category. Plan and execute promotional activities to drive sales and customer engagement. • Supporting countries in demand evaluation, and hand over enabling demands to category managers • Collaborating with inventory and supply chain teams to manage stock levels, ensuring adequate inventory turnover while minimizing excess stock or shortages. • Conducting thorough market and competitive analysis to understand customer preferences, industry trends, and competitive landscape within the category. Use this information to identify opportunities and develop actionable insights. Managing both Regional Business Development and Category Markets Manager positions at the same time.
• Managing all communications with supply chain, logistic, operation, finance, marketing, product management departments, and promoting partnerships with our customers responding their requests and solving their problems. • Supporting market entry projects. (Preparing reports and searching) • Cross-checking order and budget balances, monthly stock performance for divisions. • Ensuring availability and efficiency in terms of realization of given orders. • Dealing with distributors and dealers in the regions, tracking sales forecasts and summarizing sales plans. • Selling the goods to dealers in accordance with quotas. • Visiting and auditing to the dealers. • Preparing weekly report about dealers safekeeping account.
Supporting the Sales Executives and carry out all necessary operational activities for the Sales Department Classification and forwarding of sales – related documents to the financial affairs Creation of reports regularly for sales executives Assisting flow of information among dealers and warehouses about orders and sourcing Entry of orders into the system for approval Providing inserts, catalogs, posters and advertising materials to dealers