Merlijn van der Male

Performance Marketing Specialist @ WebNL

Rotterdam, South Holland, Netherlands

About

With a strategic marketing/sales approach, I am equipped to assist you in developing an effective website (CX/UX), ensuring your online visibility (SEO/SEA), prioritizing conversion optimization (CRO), and having deliberate after-care (E-Mail/After-sales). It's all about connecting the right dots. Visit http://www.merlijnvdmale.com for more information.

Experience

  • Performance Marketing Specialist at WebNL creative studios
    Jan 2025 - Present · 1 yr 6 mos

    At WebNL Creative Studios, we find answers. How? By asking questions! By working with you to unravel your challenges and objectives. We dig deep and approach your positioning, online solutions, and campaigns with a solid foundation. Together, we achieve the best possible results. This is how we make everything more beautiful and better. Responsibilities: ▫️ Full-stack Performance Marketing strategy & consulting ▫️ Performance Marketing optimization & execution (Focus on SEA, SEO, Data, and CRO)

  • Performance Marketing Lead at STRANGELOVE
    Apr 2022 - Dec 2024 · 2 yrs 9 mos

    Strangelove is a brand and experience agency for the digital era. We create brand value for companies on a path of positive change. With human-centricity as our guiding principle, we build brands, digital products and campaigns. We make brands distinctive (strange) and available, with products and ideas people love.

  • Performance Marketeer at Think Yellow
    Oct 2021 - Oct 2022 · 1 yr 1 mo

    Think Yellow is een full service marketing agency. Wij geven jouw business een boost met doordachte branding, slimme websites, rake digital marketingcampagnes en de beste professionals. Wij benaderen marketing, branding, creatie, activatie en HR integraal. We focussen op resultaat. Samen met jou bedenken we de beste oplossingen en realiseren wij winnende concepten en creatieve campagnes. Zo ben jij de uitdaging van morgen voor. Maar bovenal voegen we tomeloze energie toe om je business future-proof te maken. We energize ambition! www.thinkyellow.nl

  • Teleperformance (Full-time · 1 yr 9 mos)
    • Google Ads First Line Manager BLX market
      Jul 2021 - Oct 2021 · 4 mos

      Google's gTech Global Customer Care project ▫️ Managing a team of Google Ads Service Experts daily ▫️ Coaching and Growing the experts to ensure development of the results ▫️ Strategizing and realizing KPI's & reporting to Vendor Manager ▫️ Identify opportunities and handle risks, to ensure the project keeps developing

    • Google Ads Account Strategist (via Vendor)
      Sep 2020 - Jun 2021 · 10 mos

      Consulting SMB and Large clients regarding (Digital) Marketing Strategy in combination with Google Ads.

    • Google Ads Online Specialist (via vendor)
      Feb 2020 - Sep 2020 · 8 mos

      Customer support for SMB and Large clients regarding the usage of Google Ads, Google Merchant Center, Google Analytics and other advertising possibilities through Google.

  • Online Marketeer | Digital Strategy & Interim Online Marketeer at Online Marketeers
    Aug 2019 - Jan 2020 · 6 mos

    Working as an interim online marketeer. Providing SMB with help on operational manpower and consult on digital strategy. Worked for: ▫️ Bountiful - https://www.bountiful.nl/ ▫️ Bereik - https://www.bereik.nl/ ▫️ Maandlasten Manager - https://maandlastenmanager.nl/ ▫️ Landré - https://www.landre.nl/ ▫️ Delmation products - https://delmation.nl/ ▫️ Partner Pete - https://partnerpete.com/ ▫️ Kalibra - https://kalibra.nl/