Washington DC-Baltimore Area
I am a seasoned marketing leader with a proven record of driving revenue and pipeline in high growth SaaS businesses. I have extensive hands-on experience developing marketing strategy, leading go to market operations, building brand awareness, establishing new categories, generating quality leads at scale, increasing customer lifetime value, and heading up all marketing functions. Growing up I would never have imagined the life and career I’ve enjoyed but I learned early on to trust my instincts and seize every opportunity that came my way. A lot of luck and fortunate timing mixed with good problem solving skills led me to the opportunities to build the global campaigns, product marketing, and demand generation functions at Concur in its high-growth years and then on to build out a full marketing organization in my first CMO role at Schoology. As SVP of Marketing at New Relic I had the unique opportunity to transform an SMB-oriented high velocity marketing organization into an enterprise SaaS marketing leader. My experience at Tenable helped me master executing three funnels in parallel with a B2C e-commerce product line, a traditional SaaS demand generation funnel in the SMB segment, and a new ABM funnel up in the enterprise. At Outreach I led the creation of the Sales Execution super-category that is dominating what used to be three adjacent categories and dethroning two other category queens. And along the way I have been fortunate that the travels from my roles leading marketing teams across Europe, Asia, Australia, and Latin America have brought me in contact with amazing and inspiring people, many of whom I count as close friends today.