San Francisco, California, United States
I'm an anomaly without a name, a rarity not yet classified. I'm a designer skilled at writing and a writer adept at design. I'm a creative who craves data; a big-picture visionary who also sweats the small stuff. A well-rounded leader, project manager, and creative strategist in one, I'm a queen of all trades, master of the sum. But above all, what I do best is create ideas. And in this ever-changing industry where titles, roles, mediums, trends, and technology continue to evolve, there is one constant that will never become obsolete: good ideas.
Shaping brand and web creative for Conviva’s new company website, including the visual system, landing pages, and product storytelling for AI-agent and behavioral intelligence offerings.
Led brand creative across campaigns, digital, brand marketing, and events. Launched a global brand refresh, built a scalable design system, and helped simplify complex cybersecurity messaging. Brought more consistency and creativity to everything from social templates to executive decks.
Built and evolved the Google Fiber through rebrands, cross-channel campaigns, and brand storytelling that made technical topics easier to understand. Built scalable brand systems and partnered with UX, engineering, and marketing to turn customer and product challenges into clear, on-brand experiences. Also: a few very good swag kits.
Oversaw integrated campaigns from concept to execution across print, digital, events, and collateral. Led a full rebrand for a healthcare subsidiary and brought more consistency across marketing touchpoints, while balancing creative direction, logistics, vendors, and production.
Wore many hats—designer, copyeditor, project wrangler, team lead. I managed timelines, edited copy, designed marketing materials, and made sure everything was on brand and on time.