Melissa Morrison

Complex Business Travel Sales Manager | Radisson Blu Mall of America & Radisson RED Minneapolis Downtown | Curating Experiences. Cultivating Partnerships.

Greater Minneapolis-St. Paul Area

About

Experience

  • Complex Business Travel Sales Manager at Radisson RED Minneapolis
    Jun 2026 - Present · 2 mos

  • Complex Business Travel Sales Manager at Radisson Blu Mall of America
    Mar 2026 - Present · 5 mos

  • Dual Property Director of Sales at Holiday Inn Express & Candlewood Suites
    Apr 2024 - Apr 2026 · 2 yrs 1 mo

    - Spearheading sales efforts for dual-branded hotel properties, integrating targeted strategies to maximize revenue across multiple market segments. - Building and nurturing long-term relationships with corporate clients, sports teams, government agencies, and tour operators to secure high-value contracts and repeat business. - Developing customized sales proposals and negotiating agreements that align with client needs while driving profitability for the properties. - Conducting market analysis and leveraging data to identify growth opportunities, optimize pricing, and position the properties competitively within the region. - Representing the hotels at industry conferences, networking events, and trade shows to promote the brands and expand client pipelines. - Collaborating with operations teams to ensure seamless delivery of client expectations, including group accommodations, meeting spaces, and extended-stay services. - Leading RFP submissions, securing preferred vendor status with key accounts and ensuring compliance with corporate standards. - Mentoring and empowering the sales coordinator, fostering professional growth and aligning team performance with organizational goals. - Implementing revenue management strategies in partnership with the general manager, yielding consistent growth in ADR (Average Daily Rate) and RevPAR (Revenue per Available Room). - Driving local community engagement by partnering with area businesses and organizations to increase visibility and support cross-promotional initiatives.

  • Director of Sales at Country Inn & Suites by Radisson
    Jul 2023 - Mar 2024 · 9 mos

    - Drove a 20% increase in group and event sales by implementing innovative marketing strategies targeting high-value clients. - Elevated the property’s market position through targeted campaigns across digital and traditional platforms. - Organized impactful site visits and promotional events that secured new accounts and enhanced brand visibility. - Partnered with revenue management to negotiate competitive room rates and function space contracts, improving the property’s financial performance. - Built strategic partnerships with local businesses, colleges, and community organizations, creating mutually beneficial programs that expanded the hotel’s client base. - Collaborated with universities to secure long-term lodging agreements for visiting staff, athletic teams, and students. - Fostered relationships with community organizations to position the hotel as a preferred venue for local events and meetings. - Established co-marketing initiatives with nearby businesses, driving foot traffic and cross-promotional opportunities.

  • Client Services Representative at American Century Investments
    Feb 2022 - Jul 2023 · 1 yr 6 mos

    - Strengthened client retention rates by delivering exceptional customer service and proactive solutions. - Maintained accurate accounting records for clients, ensuring precise financial reporting and documentation. - Initiated estate proceedings and coordinated with legal teams to ensure seamless client transitions. - Analyzed detailed financial and operational reports to assess work capacity and provide tailored recommendations. - Interpreted legal documents and court orders to align service offerings with compliance standards. - Processed high-volume financial transactions with a 96% accuracy rate, contributing to operational efficiency. - Streamlined workflows to reduce resolution times for client inquiries by 25%.