Melissa Law

Head of Product Marketing at Enactor

Puckeridge, England, United Kingdom

About

Results driven senior B2B Technology Marketer, with an exceptional and sustained record of delivering on strategy and managing change to achieve significant organisational growth. Collaborative and motivational leader who believes in outsmarting the competition instead of outspending them. Created marketing and commercial strategies to secure contracts with international businesses in retail, telecommunications, hospitality, construction, media and utilities. Combines first class problem solving and decision making skills to translate business vision into operational plans and achievable objectives. Expertise & skills: Marketing Strategy - Product Marketing - Digital Marketing - Demand Generation - Marcomms & Branding - Business Development - Account Based Marketing - Content Marketing - PR & Analysts - Social Media Marketing - Marketing Automation - Events - Value Proposition - Paid Search - Paid Social - Programmatic - ATL/BTL/TTL - SEO/SEM Results & achievements: Accelerated 416 % revenue growth year on year Increased the number of leads generated by 185% in one year by executing digital marketing strategies 34.3% average monthly increase in web visitors 15.79% average monthly increase in inbound contacts Two company rebrands Four flagship products launched Consistently drives continuous improvement by implementing scalable, measurable and repeatable processes to improve company performance and achieve best practice across the organisation. Experience extends from being the sole marketing resource in start-ups to managing large globally spread teams with annual budgets ranging from £80K to > £1M.

Experience

  • Head of Product Marketing at Enactor
    Jun 2026 - Present · 2 mos

  • poq (5 yrs 2 mos)
    • Vice President Global Marketing
      Apr 2023 - Present · 3 yrs 4 mos

    • Global Head of Marketing
      Jun 2021 - Apr 2023 · 1 yr 11 mos

  • VP Content & Product Marketing at CloudSense
    Dec 2016 - Jun 2021 · 4 yrs 7 mos

  • Marketing Consultant at Freelance
    Dec 2015 - Dec 2016 · 1 yr 1 mo

  • Marketing Director at PXP Financial
    Oct 2011 - Nov 2015 · 4 yrs 2 mos