Vienna, Vienna, Austria
I have professional experience in different fields such as Journalism, Content Management and Marketing & Event Management. Currently working as a Event Specialist for Microsoft Austria at VML.
• Setting up In Person Events for Microsoft in Austria • Supporting big tech conferences such as Microsoft Build, Microsoft Ignite & Microsoft AI Tour on-site (1000+ attendees) • Managing logistics for Events (researching event locations, external agency briefings, speaker & partner coordination, catering management, promotional merchandise management) • Providing marketing insights and Post Event Reports to stakeholders • Supporting the creation of customer journeys related to Microsoft Events (landing pages, demand generation)
• Setting up Events and tracking marketing activities as well as coordinating marketing execution for Microsoft Education in Austria & Switzerland (In Person & Online Events) • Providing marketing insights and engine performance to stakeholders • Reviewing the localization of campaign content to ensure local relevance • Creating Social Media Posts & managing paid campaigns for Microsoft Education in Austria + Switzerland • Supporting website updates & content creation
• Maintaining a strong client-agency relationship, ensuring satisfaction and growth of the client account
• Global representation of Modul University Vienna in high schools and at higher education fairs with the aim to recruit new students worldwide • Event & roadshow organization (Webinars, virtual fairs, info evenings) • Providing presentations to prospective students and their parents • Guiding students through the university application process & conducting interviews • Customer Relationship Management
• Planning, creating and managing online content for urlaubsguru.at • Optimizing online content to improve SEO rankings • Developing marketing and communication strategies for social media channels (Instagram, Facebook & Pinterest) • Planning, briefing and evaluating influencer cooperations • Community management