Tehran, Tehran Province, Iran
Technology Executive | Product & Engineering Leader | Business-Focused Innovator With +20 years of experience in technology, I help organizations transform business vision into scalable products, resilient engineering organizations, and sustainable growth. My background combines software engineering, product strategy, engineering leadership, and organizational development. I have led cross-functional teams, built engineering cultures, delivered mission-critical products, and aligned technology roadmaps with business objectives. I believe technology is not the goal—it's the enabler. My focus is on creating value through strategic thinking, strong execution, empowered teams, and customer-centric products. Today, my interests extend beyond technology into leadership development and executive coaching, helping leaders and organizations unlock their potential through clarity, collaboration, and continuous improvement. I am always interested in connecting with founders, executives, and technology leaders who are passionate about building impactful products and high-performing teams.
● SRE Manager: - Led major incidents and post-incident reviews, reducing recurring incidents by 60% and overall incident frequency by 80%. - Implemented proactive monitoring and eliminated single points of failure, increasing system availability from 98.13% to 99.98% and supporting 24/7 uptime. ● B2B Customers Platform Ownership (Parallel Role – 11 months): - Owned business customer engagement, technical support optimization, and migration to the SnappBox API platform. - Redesigned communication and escalation workflows, significantly improving response time, resolution speed, and customer satisfaction. -Led API documentation and migration initiatives, enabling reliable partner adoption with reduced operational risk. -Built customer-level monitoring and traffic isolation, enabling segmentation and behavior-based SLA definitions for scalable B2B operations.
- Supervising a team of 20+ PM, UI/UX designers and software engineers to develop the product. - Creating visibility for all basic business metrics like DAU, GMV, and daily customer acquisition. - Increasing 5% in user engagement with a new recommendation system based on customer behavior. - Increasing 20% in user conversion rate and new sign-ups by developing guest mode. - Decreasing 10% user churn rate by improving user journey. - Redesigning the product based on usability tests, to increase user engagement time.
● Product: - Building a Team with 50+ interviews and hiring talented, high-potential fresh graduates. - Leading a Product-Led Org in our team and strongly attending to business outcomes instead of being a feature factory. - Collaborating with 50+ UX/UI designers, PM, engineers, and other stakeholders to define product requirements and user stories. - Conducting market analysis and developing a product strategy aligned with the business goals and needs of 10M+ customers and 60k+ bikers. ● QA (Quality assurance): - Organizing the QA team and establishing this process as a DOD for all user stories. - Well-defining all test scenarios based on user functionalities. - Starting automation test structure in our team by Appium/Robot Framework for native apps.
- Managed the product roadmap, backlog, and sprint planning to ensure the timely delivery of 40+ features and enhancements. - Incorporating feedback and input from customers, stakeholders, and in-house teams on product strategy and finding ways to expand product market reach. - integration with the Snapp super app for user growth and synergy with those features.
- Research and identify new business opportunities including new markets, growth areas, trends, customers, partnerships, products, and services or new ways of reaching existing markets based on the telecommunication customer's pain points.
- Managing a team of Support Engineers, fostering an environment for all customer support and value delivery to our B2B customers in the whole of the country. - Taking ownership of support escalations, ensuring customer resolution, eliminating roadblocks for our team, and empowering accountability for team performance and customer SLAs. - Working closely with key partners in Product and Engineering to surface customer bugs, trends, feedback, and issues in a data-driven way. - Collaborating with Operations and Leadership teams to enhance efficiency, drive OKRS, and enhance the overall support experience.