Dallas-Fort Worth Metroplex
Manage content publishing pipeline for all in-app content. Partner closely with marketing, digital product, and engineering teams to bring new features to life across the globe. Oversee two junior team members who support day-to-day production operations. Traffic manage to ensure all incoming work is accounted for.
Temporary Stretch opportunity covering Global SNKRS content production and ops.
-work in a fast-paced, cross-functional agency environment balancing daily and monthly tasks with client-requested projects -gain experience in workload and time management, often under tight and conflicting deadlines -execute inbound marketing services for two key clients (including social media planning & management, social media advertising, blog planning and writing, SEO copywriting, press release planning and writing, reputation management) -manage 100+ social notifications/week for two large accounts on all major social platforms -develop brand voice on social platforms by calendaring posts based on existing strategy -expand client knowledge and content experience by writing site copy for a range of clients -successfully manage $10,000+/mo. social advertising budgets to drive leads, engagement, and site traffic -report on social performance each month using Google Analytics, FB & IG insights, LinkedIn analytics, Twitter analytics -work with Account Direction team to develop overall client strategy -gain understanding of SEO strategy, using research tools like Moz to help guide quarterly content planning -Tools used: Hootsuite, HeyOrca, Google Analytics, Google Search Console, Moz Keyword Explorer, Fision Asset Manager, Microsoft Office, PhotoShop on occasion -CMS experience: ExpressionEngine, Wordpress
- learn the ins and outs of working in a fast-paced digital agency - lend strong writing ability to producing optimized website copy for a wide variety of industries - grow knowledge of managing and creating content on social platforms - contribute to client strategy through reviewing monthly digital performance reports - learn the process of building a website with wireframes and optimized copy, working with project managers on content creation, content entry, and QA
Practice leadership and communications skills by meeting once a week with student athletes needing extra help in business math courses. Review concepts from class, assist on homework problems, and help in test prep.
Learn about and delve into managing and promoting a growing brand - -improve communications and organization skills through managing social media accounts -practice digital content marketing through email campaigns and weekly blog posts -communicate with similar organizations to create partnerships -gain experience in events marketing by planning and working a trade show booth and fundraiser event -improve analytical and design capabilities by compiling company data into Excel and a comprehensive infographic