Delhi, India
Experienced in creating holistic brand building solutions with a strong focus on creative production and cross-channel marketing.
India's biggest youth community on social media with more than 3 million community members. Responsible for growing this to where it is today and generating possible revenue streams via branded content integration, events and partnerships.
Empre Solutions is an Integrated solutions agency where we provide partner brands with strategic, creative and advertising solutions to aid their growth journey.
1) Responsible for designing all the promotional creatives for the fest along with heading a team of 30 skilled and beginner level designers. Apart from marketing collateral, the creatives also included web and app design, signage, merchandises, mementos, internal communication creatives, on-stage creatives for events and a lot more. 2) Looked after photography, videography and vfx requirements for the fest. With a complete team of more than 500 people in creatives, we handled the best equipment in the industry such as Nikon D850(which was just launched then), Sony Alpha a7riii, Canon C200, 5d Mark 4 along with others to capture the events and convert them into beautiful pictures and videos which can later again be used for different purposes.
1) Responsible for making strategies for marketing the fest within and outside the campus and executing them. 2) Handled a team of more than 100 people combined with a combined goal of reaching to the target audience via whatever means possible. 3) Opening multiple touch points to engage our audience with the fest in order to give them a more immersive experience which stays with them.