Greater Madrid Metropolitan Area
Love for family is my root, positive energy is my value, enjoy life's learning process is my mission and truly connecting with people every day is my method. A proactive and results-driven sales executive with 20+ years of experience in leading sales strategies and fostering digital transformation in logistics, supply chain, and software solutions. Expert in building strong client relationships, managing high-performing sales teams, and driving growth across Europe and Latin America.
Focus on identifying and qualifying new business opportunities within defined industry sectors in Spain and Portugal (Iberia). Working closely with Sales Management and the Director of Sales to develop and execute strategic business plans and targeted sales campaigns to drive growth in the region. Key highlights of my responsibilities include: Proactively researching and adding new potential target accounts to the pipeline, ensuring alignment with company strategy. Collaborating with the Marketing team to design and launch sales campaigns, generating a high volume of inbound and outbound leads via phone, email, and LinkedIn. Actively participating in industry fairs, summits, and congresses to expand my professional network and set up meetings with new qualified prospects. Building and nurturing strong client relationships to drive business growth and long-term partnerships. Working closely with the team to evaluate sales opportunities and tailor solution offerings to customer needs. Presenting and demonstrating the value of PTV’s products, solutions, and services to prospective clients. Managing the full sales cycle, from lead qualification and pitching to negotiation and closing new business. Maintaining accurate records of accounts, contacts, and sales opportunities in the CRM, ensuring a transparent and up-to-date sales pipeline. I am passionate about connecting with new prospects, understanding their challenges, and delivering tailored solutions that create value for both the client and the company. My goal is to consistently exceed targets and contribute to the ongoing success of our team in Spain and Portugal.
• Lead and coach the Enterprise Sales team of 15+ direct reports across Europe, including Global Account Managers, Business Development Managers, and Sales Development Representatives.a sales team • Enhanced deal size by 58% and reduced sales cycle by 67% while doubling pipeline growth by 226%. • Implemented a structured go-to-market strategy, develop strategies to connect digital solutions with market needs and create a team of brand ambassadors and trusted advisors for the European transport, logistics, and supply chain community.
• Led and coached the Business Development Manager's team in Europe to drive revenue growth and connect digital solutions with market needs. • Created a team of brand ambassadors and digitization agents for the Transport, Logistics, and Supply Chain community in Europe. • Ensured everyday success by #Turning it ON and achieving company revenue targets.
• Defined and elaborated upon the group’s Vision for FMCG & Retail Industries' development. • Supported business units by linking industry knowledge with our solution's portfolio. • Helped shippers and carriers adopt digitalization for enhanced automation and AI predictability. • Engaged with FMCG & Retail community on value conversations for sustainability goals.
Connected the Business with Iberia
• Developed and executed an effective field sales strategy and plan to build a strong pipeline through prospecting and lead generation. • Conducted product demonstrations, developed proposals, and articulated our value proposition throughout the sales cycle. • Collaborated with product, customer service, and operations teams to ensure successful implementations and high customer satisfaction.