Maximilian Halstrick

Area Sales Manager Nordics & Commercial Segment Manager Linings EMEA | Turning Industrial Challenges into Reliable, High‑Performance Solutions

Lünen, North Rhine-Westphalia, Germany

About

Sometimes, the most interesting problems hide where most people never look—inside silos, chutes, hoppers, and conveyors. Within my career, I realized how much downtime, frustration, and cost companies face simply because bulk materials don’t behave the way they should. Whether it’s nickel ore in Finland, biomass in Sweden, or aggregates in the Middle East, the story is often the same: flow issues, wear, sticking, blockages, and the pressure to keep operations running safely and efficiently. Today, I work across EMEA as Commercial Segment Manager Linings, helping industries turn these hidden pain points into measurable performance gains. I spend my time understanding processes, listening to operators, and developing tailor‑made lining concepts that improve flow, extend lifetime, and reduce downtime—because the right polymer solution can transform entire operations. At the same time, as Area Sales Manager for the Nordics, I partner closely with customers in Sweden, Norway, Denmark, Finland, and Iceland on a broader level—supporting them not only with lining solutions, but also with high‑performance plastics for a variety of demanding applications. What I enjoy most is building long‑term relationships, connecting technical expertise with real‑world needs, and being a trusted partner in a region known for innovation, precision, and forward thinking. Industries I work with: - Mining & minerals - Energy & power generation - Ports & terminals - Steel, cement & heavy industry - Machinery, engineering & OEMs across the Nordics Whether it’s optimizing wear protection in a mine or supplying high‑end plastics for critical engineering projects, my goal is always the same: Make processes smoother. Make operations safer. Make customers’ lives easier. If you’re passionate about improving your material handling systems, exploring new polymer solutions, or just want to exchange ideas about the Nordic markets — I’d be happy to connect.

Experience

  • Mitsubishi Chemical Advanced Materials ()
    • Area Sales Manager Nordics
      Feb 2026 - Present · 6 mos

      Responsible for the sales and business development of engineering plastics across the Nordic region. Supporting customers with technical solutions while driving market growth and strengthening strategic partnerships.

    • Commercial Segment Manager Linings
      Feb 2026 - Present · 6 mos

      Leading the Linings business within the Commercial Sales organization, with full responsibility for the commercial strategy and sales activities across the EMEA region. Managing business development, key accounts, and regional sales initiatives.

    • Senior Sales Engineer
      Sep 2025 - Feb 2026 · 6 mos

      Responsible for business development and project acquisition for lining solutions across the EMEA region. Focused on developing new markets, building customer relationships, and driving sustainable sales growth.

  • Regional Sales Manager (international sales) at Böcker Maschinenwerke GmbH
    Apr 2023 - May 2025 · 2 yrs 2 mos

    Responsible for sales in Scandinavia, USA, Canada, Poland, the Baltics and Luxemburg. Developing new markets and partners for sustainable sales growth.

  • Area Sales Manager Scandinavia at Röchling Industrial
    Oct 2017 - Apr 2023 · 5 yrs 7 mos

    Responsible for sales of semi-finished plastics within the countries Denmark, Sweden, Finland, Norway and Iceland.

  • WILO Group (8 yrs 2 mos)
    • Pricing Expert
      Aug 2015 - Oct 2017 · 2 yrs 3 mos

    • Project Manager-Energy Solutions
      Sep 2013 - Aug 2015 · 2 yrs

      International project coordination and creation of new Sales and Marketing tools and Strategies.

    • Support Market Segment Building Services
      Aug 2012 - Aug 2013 · 1 yr 1 mo

  • Energy Solutions Division Administrator at WILO USA LLC
    Oct 2012 - Mar 2013 · 6 mos

    Implementation of the new Energy Solutions Project within WILO USA LLC