Maurice Benjamin W.

Venture Builder | Co-Founder and Head of Supply Chain at MAD

Switzerland

About

I build supply chains that don’t just scale — they create real impact. At MAD, every product is designed to deliver taste and a tangible contribution to the UN Sustainable Development Goals. My work sits at the intersection of strategy, sourcing, production and global logistics, turning purpose into operational reality — from ingredients to packaging to distribution. I believe sustainability only matters when it works in practice.Doing business and doing good should never be a trade‑off.

Experience

  • Co-Founder/Head of Supply Chain at MAD - Make A Difference - Drinks
    Jul 2023 - Present · 3 yrs

  • Partner/Member of the Board of Directors at Haddock AG
    2021 - Present · 5 yrs 6 mos

  • Delegate of the Board of Directors at HouseMix AG
    2020 - Present · 6 yrs 6 mos

  • Member of the Board of Directors at TREE GROUP AG
    Aug 2024 - Present · 1 yr 11 mos

  • Partner at Urban Spirit GmbH
    Mar 2022 - Present · 4 yrs 4 mos