Matthias Rosenkranz

Marketing Communications Manager

Zurich, Switzerland

About

Experienced Social Media Manager with a demonstrated history of working in the mechanical or industrial engineering industry. Skilled in Search Engine Optimization (SEO), Web Design, fluid English, Adobe CS family, Social Media. Strong marketing professional and Bachelor Design degree focused in Graphic Design at University of Applied Sciences Düsseldorf. Beside my business skills, I'm a music producer, podcaster and blogger.

Experience

  • Belimo (Full-time · 6 yrs 10 mos)
    • Marketing Communications Manager
      Sep 2021 - Present · 4 yrs 11 mos

      - Responsible for European trade fair appearances - Exhbit management and maintenance - Apprenticeship educator

    • Marketing und Social Media Manager Europa
      Oct 2019 - Aug 2021 · 1 yr 11 mos

      - Social Media Management for all EU subsidiaries (Editorial Planning, Content Creation, Monitoring, Approval, Reporting) - Social Media Operations - Social Media Strategy - InHouse Expert for Social Media Trainings & Workshops - Organize and produce Success Stories - Apprenticeship educator

  • Social Media Coordination Manager at Aduno Gruppe
    Aug 2017 - Aug 2019 · 2 yrs 1 mo

    - responsible for comprehensive social media governance - social media monitoring and reporting (different management levels and tools) - channel management (with HootSuite) - lead of social media sounding board - internal trainings and consulting - internal events (lead of Xmas-party with 600 guests - incl. event concept, entertainment, catering, hotel and transport management) - responsible for intranet infrastructure, bug fixing and change management (based on Confluence) - brand management (Frontify)

  • Teacher for Image processing and editing at HBS Informatikschule
    Jun 2014 - Sep 2018 · 4 yrs 4 mos

  • Migros-Genossenschafts-Bund (Zürich Area, Switzerland)
    • Technical Project Manager
      May 2016 - Jun 2017 · 1 yr 2 mos

      lead, development and realization of migration and full website projects incl. managing specification requirements, controlling, approval. operation, development and maintenance of the central business layer framework stakeholder management selection, controlling and lead of design- and it-agencies intensive experience with offshore-development ongoing budget controlling change management and bug fixing incl. regularly reporting monthly reporting (level team / level stakeholder / level management)

    • Project Manager Digital Media
      Jul 2014 - Apr 2016 · 1 yr 10 mos

      lead, development and realization of migration and full website projects incl. managing the specification requirements, controlling, approval. operation, development and maintenance of the central business layer framework.

 examples for complete web projects based on the central business ayer: 
m4music.ch, double-literaturplattform.ch, arc-artistresidency.ch
www.migros-kulturprozent-classics.ch stakeholder management selection, controlling and lead of design- and it-agencies intensive experience with offshore-development ongoing budget controlling change management and bug fixing incl. regularly reporting conception and realization of different internal, web-based tools (cms extensions, touch point applications) and connection of external interfaces to the website (translation agency, promotion networks, other Migros-websites) technical support and realization of regular newsletters monthly reporting (level team / level stakeholder / level management)

  • MS E-Commerce AG (2 yrs 8 mos)
    • Social media and project manager
      Mar 2013 - Jun 2014 · 1 yr 4 mos

      development of a central entertainment channel in form of a blog, lead of external offshore-developers, design of the blog interface, multi language content management main lead of a design refresh of the Media Markt web shop in summer 2013 under strict compliance with online guidelines and UX rules and reference to different internal stakeholders complete conception, realization and programming of microsites overall direction of the video production "Die 100 besten Sekunden Deines Lebens": coordination of involved service providers (film teams, photographers, press agents, presenter etc.), on location organization, logistics, scripting, social media utilization graphic creation and translation management and active development of Facebook community with 30 000 fans, story telling, customer services, graphic design and video production

    • Multichannel Online Graphic Designer
      Nov 2011 - Feb 2013 · 1 yr 4 mos

      Design and HTML-production of brand-microsites, creation of online marketing materials, banners; content management on different channels (First Spirit CMS)