Matthew Cordiner

Global Brand Ambassador, Single Malts at John Dewar & Sons Ltd

United Kingdom

About

I’m a Speysider with a passion for Scotch and 17 years experience in the industry. My whisky journey began as a tour guide at The Glenlivet distillery and has since taken me across the UK, USA and South Africa as a Chivas Regal Brand Ambassador, Aberfeldy Distillery as their Brand Home Ambassador, and now around the world as John Dewar & Sons Global Brand Ambassador for Single Malt Whiskies.

Experience

  • Global Brand Ambassador, Single Malts at John Dewar & Sons Ltd
    Sep 2020 - Present · 5 yrs 10 mos

  • Dewar’s Aberfeldy Distillery Brand Ambassador at John Dewar & Sons Limited
    May 2018 - Sep 2020 · 2 yrs 5 mos

  • Pernod Ricard (2 yrs 10 mos)
    • Chivas Regal Brand Ambassador South Africa
      Sep 2017 - May 2018 · 9 mos

    • Chivas Regal Brand Ambassador USA
      Sep 2016 - Aug 2017 · 1 yr

    • Chivas Regal Brand Ambassador UK
      Aug 2015 - Sep 2016 · 1 yr 2 mos

  • Chivas Regal Brand Ambassador at Chivas Brothers
    Aug 2015 - May 2018 · 2 yrs 10 mos

    As a Brand Ambassador on the CBL graduate program I have worked with Pernod Ricard teams in the UK, USA and South Africa helping to promote and raise awareness for the Chivas Regal brand across these countries.

  • Co-Founder at Ghillie Dhu Ceilidh Band
    Sep 2007 - Sep 2015 · 8 yrs 1 mo

    I formed Ghillie Dhu ceilidh band (traditional Scottish music) with musician friends in 2007 whilst at university. Across 8 years we grew the band into one of Scotland’s leading Ceilidh bands. In this time I co-managed the band, dealt with clients, bookings, contracts, finances and logistics.