Matt Wright

CEO, Synima: Global Creative Video Agency | AI-Driven Video Solutions

New York City Metropolitan Area

About

About Synima At Synima, we partner with the world’s leading organisations to create visual stories that connect, change behaviour, and drive measurable business outcomes. We bring together the best people, ideas, and technologies across our New York, Los Angeles, London, and Amsterdam studios to deliver cinematic experiences that inform, inspire, and move audiences to act. We are at the forefront of enterprise AI content production, combining creative excellence with an enterprise framework and proprietary platform that gives our clients the confidence to deploy AI generated content at scale. About Me As Global CEO of Synima, I lead a world class production and AI content agency trusted by enterprises including J.P. Morgan, American Heart Association, Mayo Clinic, HPE, Blackstone and S&P Ratings. I joined Synima nearly 15 years ago as a freelancer, built and led the US production team from the ground up, and grew our New York and Los Angeles operations into a thriving creative force. Today, I oversee our global strategy, business development, financial performance, and the people who make it all possible. My current focus is on Synima’s AI production infrastructure, developing enterprise grade platforms and workflows that combine the creative power of generative AI with the legal rigour and quality standards our clients demand. In a space where many are moving fast and cutting corners, we are building something built to last. If you are a brand or agency looking for a production partner that takes both craft and compliance seriously, I would love to connect

Experience

  • Synima (14 yrs 11 mos)
    • Chief Executive Officer
      May 2026 - Present · 3 mos

    • Head Of Production U.S.A
      Sep 2019 - May 2026 · 6 yrs 9 mos

    • Senior Producer/Director U.K.
      Feb 2013 - Sep 2019 · 6 yrs 8 mos

      Over the past 5 years I have been responsible for producing key accounts for JPMorgan, Aggreko and Bourne Leisure. These accounts have been produced both locally in the UK as well as Internationally in the Middle East and Europe. I have overseen shoots of all sizes as well as animation videos from 2D right through to 3D. My key responsibilities include: Working in partnership with the client through every stage of the creative process to deliver content that fully responded to their creative aspirations & initial brief. Showing a continuous awareness & control of costs, to deliver the project on schedule and within budget always ensuring expectations are exceeded. Creating engaging content for your brand. I will ensure that I have researched your brand and product before any creative treatments are suggested. I will pitch different creative treatments to you to enhance your brand and company. Developing new business opportunities with new and existing clients. On Set I will be directing multi camera set ups and interviewing key contributors or directing talent. When in Post Production I will source and clear footage as well as overseeing the edit through to final delivery ensuring the initial brief is fulfilled.

  • Researcher at BBC
    Jul 2011 - Sep 2011 · 3 mos

    Directed and Self Shot segments of the show using Canon 5D. Responsible casting over 30 children. Self edited footage into segments (FCP) and delivered to Animators. Sourced shooting locations within Budget.

  • Whizz Kid Entertainment (4 mos)
    • Researcher
      Mar 2011 - Apr 2011 · 2 mos

      Sourced and cleared music through PRS. Sourced and cleared video footage for the Edit. Sourcing and clearing locations for filming. Finding suitable contributors for scenes with the band. Responsible for transferring and backing up footage shot on EX3. Liaising with Record companies to obtain artist clearance. Responsible for release forms on location. Logging footage on location and in office.

    • Researcher
      Jan 2011 - Feb 2011 · 2 mos

      Researched, Sourced and Selected clips for the Nomination VT's. Responsible for logging all film clips and music for every VT. Writing and Researching facts for VO Scripts. Sourced Clips for highlights package of main Live show. Compiling celebrity biogs for guests and citation readers. Researching Questions and Facts for presenter Cue Cards. Assisted the Edit Producers with Nomination VT's. Assistant on the Red Carpet for BBC 3 Show. Looking after Talent and approaching Celebrities/Guests for Interviews.

  • Casting Researcher/Live Logger at Lime Pictures
    Aug 2010 - Dec 2010 · 5 mos

    'The Only Way is Essex'; Researching contributors and finding storylines Filming Interviews with potential contributors (Z1) Reeceing and organising potential shooting locations. Live logging scenes as they happened on ipad. Writing storyline notes/scene summaries with AP and PDs for the Edit. Responsible for the rushes, and ensuring they got back to the edit on time. Assisting the Crew on location

  • Researcher at Starstruck Media
    Mar 2010 - Jul 2010 · 5 mos

    Scripting music news bulletins weekly. Researching/Sourcing stills & footage for Music, Showbiz and Fashion news bulletins. Scripting In-vision/VO scripts for presenters weekly Self editing Showreels/ Interviews on Avid Express. Self shooting (Z1) Presenter links (Green Screen) and Interviews Gaining accreditation to Music Festivals and Film Premieres. Logging and capturing footage onto Avid.