Los Angeles, California, United States
- Lead a flexible 16 person team in the intake, management, launch, and creative promotion of all new content types onboarded to the Netflix experience - Build and maintain a high-performing Creative Strategy that seamlessly executes against merchandising strategies and productized playbooks - Review the creative merchandising strategy and deliverables for all Live, Games, Highlights, Podcasts, and new content experience launches, ensuring the achievement merchandising expectations and alignment with the creative vision and content strategy - Advocate for new content type's promotion as single content entities or greater merchandising experiences, executing high quality and engaging experience that deliver authentic promotion to members on the Netflix Platform - Establish clear roles and responsibilities, high-quality output, and strong partnerships among key cross-functional leaders - Build and manage a team to standardize and simplify the intake, operationalization, and contingency planning processes for new content experiences - Continuously pressure test and streamline workflows to ensure optimized speed to launch, risk management, and opportunities for enhancements. - Build and standardize product envelopes with PM and ME partners, SLAs, and TATs to meet content strategies and operational requirements - Establish clear workflows and documentation (playbooks, onboarding materials, presentations) to rapidly and consistently “graduate” new content experiences to be operationalized by our regional product merchandising teams - Partner with Member Experience and Experience Design teams to standardize the creative merchandising of new features within the New Content Experience envelope, building a seamless and engaging experience that connects members to fandoms - Maintain strong partnerships with Regional Product merchandising leaders to help tether local content experience to the evolution of the product and product leaders
- Lead a team of 25+ members with a $15M budget, responsible for the operational launch, creative representation, development, metadata, ratings, and localization of live events on the Netflix platform - Define and drive interweaving operational, creative, and metadata strategies to ensure maximum efficiency in workflows and member experiences - Foster deep collaboration with cross-functional teams (content, member experience, experience design, marketing, standards & practices, global ratings, global launch operations, external partners, etc.) to create high-quality creative assets, metadata, and copy that resonate with diverse global audiences while allowing for expedited turn-around times and the scale of live events - Optimize and implement complex cross-functional operational workflows, focused on turn-key elements where possible, that allow for the rapid growth of live, taking events from 70+ in 2025 to 225+ in 2026 - Collaborate with Merchandising strategists to define best practices for live events by analyzing performance trends, utilizing data to review curation decisions, hypothesize and test merchandising strategy, and advocate for members when creating engaging experiences - Oversee the expansion of operational launch program managers and creative strategies globally, balancing live operational requirements with regional merchandising intricacies and business goals for Netflix’s growing live event initiative - Partner with Product Merchandising leadership to align on business objectives, prioritize key initiatives, and drive overall success in the gaming vertical through clear objectives and key results (OKRS) - Foster a collaborative and inclusive team culture that embraces risk-taking, innovation, and data-informed decision-making while focusing on creativity and quality
- Run a 12-person team responsible for curating segmented user experiences, overseeing live streams of 100+ weekly sporting events, and strategizing content promotion in line with marketing priorities, content discovery, and an optimized user experience - Oversee a 24/7 operation responsible for updating content based on performance, programming tactics and events unfolding in real time - Analyze performance trends, utilize data to ensure optimal curation, hypothesize and test editorial strategy, and communicate analytics to guide content prioritization - Lead editorial teams in developing their ability to curate content creatively while also setting KPIs that target company goals - Collaborate with Product UX and Editorial Creative designers to guide the platform’s feature development and ensure a cohesive visual experience - Implement editorial, product, tech, metadata, and workflow processes across multiple business units within Peacock, Comcast, WWE, NBC Sports, News, Olympics, Telemundo, Bravo, Hallmark, and more - Develop and own an editorial roadmap of high-value, operational and consumer-centric features and enhancements focused on supporting editorial, marketing, acquisition, production, and product priorities - Assess priority, timeline, and process constraints of CMS and feature enhancements to effectively roadmap updates by priority, benefit, and impact to user experience - Collaborate with other editorial directors, product teams, designers, operations, and technology teams to design and deliver solutions that improve workflows and utilize product features - Communicate production implementation analysis and feature constraints to provide feasibility of launching requested initiatives on time, as well as developing potential work arounds to ensure deadlines are met - Transition complicated problems into executable MVPs while still communicating a final vision and gaining stakeholder consensus across multiple teams
- Run a 6-person team responsible for curating segmented user experiences, overseeing live streams of 100+ weekly sporting events, and strategizing content promotion in line with marketing priorities, content discovery, and an optimized user experience - Oversee a 24/7 operation responsible for updating content based on performance, programming tactics and events unfolding in real time - Lead editorial teams in developing their ability to curate content creatively while also setting KPIs that target company goals - Analyze performance trends, utilize data to ensure optimal curation, hypothesize and test editorial strategy, and communicate analytics to guide content prioritization - Collaborate with Product UX and Editorial Creative designers to guide the platform’s feature development and ensure a cohesive visual experience - Implement editorial, product, tech, metadata, and workflow processes across multiple business units within Peacock, Comcast, WWE, NBC Sports, News, Olympics, Telemundo, Bravo, Hallmark, and more - Assess priority, timeline, and process constraints of CMS and feature enhancements to effectively roadmap updates by priority, benefit, and impact to user experience - Collaborate with other editorial directors, product teams, designers, operations, and technology teams to design and deliver solutions that improve workflows and utilize product features - Communicate production implementation analysis and feature constraints to provide feasibility of launching requested initiatives on time, as well as developing potential work arounds to ensure deadlines are met - Transition complicated problems into executable MVPs while still communicating a final vision and gaining stakeholder consensus across multiple teams
- Manage the Live Operations & Integration team, overseeing all aspects of production and improving on content processes to optimize all live experiences - Collaborate with the Product Team to develop the strategic roadmap for Voice and AGT app play-along, balancing and testing editorial and product enhancements to ensure maximum consumption opportunity - Oversee functionality and enhancement testing to ensure that scheduling, QA scripts, editorial builds, and functionality review processes are optimized to proactively catch issues and decrease tech debt - Produce and manage websites, interactive apps and multiplatform experiences based on show priorities for The Voice, America’s Got Talent, Saturday Night Live, American Ninja Warrior, World of Dance and more - Revamp the Build-A-Team scoring and experience for The Voice app, adjusting the point the structure and gameplay to extend user engagement and increase participation 22% in the later rounds - Ideate and operationalize the production and execution of 55+ hours of live play along each year that includes the creation of 1,500+ pieces of original content and 300+ original poll/trivia questions - Ideate, develop, curate and implement interactive content experiences for Saturday Night Live, The Golden Globes, The Billboard Music Awards, The Emmy Awards, Heroes, American Odyssey, and more - Lead in the launch and maintenance of the Saturday Night Live 40th Anniversary mobile app - Assist in launching NBC’s OneApp across platforms including web, Roku, iOS, Apple TV, Amazon Firestick, and more - Analyze viewership data to enhance live experiences and provide content that supplements the linear audience - Utilize mPartical to analyze user life-cycle, as well as in-app journey and behavior - Coordinate with Sales, Marketing, Social, Design, Product and Programming departments to ensure content across all platforms is synchronized and to help optimize content for live experiences
- Create and pitch potential unscripted television and digital content - Develop series concepts to create engageable and enticing rules or parameters focused on repeatable, easily digestible formulas - Write treatments for unscripted and digital projects in development - Write and produce sizzle reels for projects in development - Assist in the creation and development of potential unscripted television formats and digital programming - Research potential formats and talent to fit programming needs
- Assist Executive Producer / CEO, SVP of Development, and Director of Digital Content - Assist development team with research for current and potential content programming - Project manage the creation of office gifts and events, coordinating with operational and creative staff to ensure cost-effective and optimized execution - Review and provide feedback on pilots, current series, and reels in development
- Provide coverage and analysis for feature films, TV pilots, and books - Assess material’s eligibility and viability as a possible Amazon Studios project
- Review coverage, providing second opinions on submissions approved by readers - Provide story notes for projects in current development - Review Weekly Amazon Kindle Top 100 Report for material with option possibilities - Fill in as a production assistant in office and on set for pilots - Prepare weekly development reports for the features, production, marketing, and legal departments