New Delhi, Delhi, India
Digital Marketing: Planned and optimized digital lead generation campaigns. Managed day-to-day operations of Meta Ads and Google Ads accounts. Conducted audience, keyword, and platform research for effective lead generation. Generated leads for electric vehicles and EV chargers (www.erishaev.com), study abroad services (www.edusupport.in), and agricultural machinery (www.erishaagritech.com) through Meta Ads. Generated leads for electric vehicles and EV Chargers, agricultural drones, and agricultural machinery through direct email and WhatsApp marketing. Managed social media channels and responded to comments and questions daily, ensuring active engagement and timely communication with the audience. Achievements: Onboarded over 140+ dealers and distributors for Erisha Agritech and Erisha E Mobility through Meta lead generation campaigns. Grew social media following to over 15,000 followers on Meta. Commercial Activities: Scouted for large institutional orders through government and institutional tenders for electric vehicles and EV chargers. Networked with financial institutions for financing and leasing of L5-category electric vehicles. Issued Dealer/Distributor LOIs and registered new dealers on the Vahan Portal. Developed strong relationships with Dealers/Distributors and institutional customers by providing timely responses and addressing their issues, concerns, and requirements effectively. Achievements: Established L5-category vehicle financing with five new financial institutions. Increased awareness of Erisha E Mobility among various financial institutions. Executive Assistant Related Activities: Provided executive support to the Business Head – Defence & Aerospace. Drafted routine correspondence and managed meeting schedules and agendas. Maintained paper and electronic filing systems. Achievements: Awarded a certificate of appreciation for exemplary performance.
Reporting to the Managing Director who owned multiple businesses, handled diverse responsibilities across various companies and roles. Executive Assistant: Coordinated executive communications and managed the executive's calendar. Organized meetings and handled confidential information with discretion. Managed recruitment, issued offer letters, and completed onboarding processes. Manager Technical: Coordinated between in-house design teams and homologation agencies. Conducted field testing and prepared product manuals. Listed products on government portals for subsidy approval. Worked on publicity materials and vendor tie-ups. Sourcing/EXIM: Coordinated with overseas suppliers and managed import logistics. Conducted new product research and vendor negotiations. Managed documentation for custom clearance and export compliance. IT/Social Media: Managed corporate emails, domains, and website hosting. Developed and maintained company websites and social media presence. Handled IT hardware setup and software license management.