Massimo Capucci

About

Experienced strategist with a demonstrated history of working in the marketing and advertising industry. Brand expert, skilled in Integrated Marketing Strategy and Digital Marketing. Strong operations professional with a Bachelor of Science (BS) focused in Communication & Marketing from University of Lugano.

Experience

• M+C Saatchi Group Europe (16 yrs)
  • Co-CEO M+C Saatchi Italy | Chief Strategy Officer M+C Saatchi Group Eu
    Mar 2026 - Present · 4 mos

  • Chief Strategy Officer Eu
    Jan 2023 - Mar 2026 · 3 yrs 3 mos

  • Head Of Strategy
    Sep 2013 - Feb 2023 · 9 yrs 6 mos

• Academic Tutor at Istituto Marangoni
  Oct 2023 - Oct 2025 · 2 yrs 1 mo

• Professor at Università degli Studi di Milano
  Jan 2018 - Apr 2020 · 2 yrs 4 mos

  Course: Teorie e tecniche della comunicazione pubblicitaria e promozione dell'immagine (Theory & Technique of Advertising and Image Promotion) CdL: Scienze Umanistiche per la Comunicazione (Communication Studies)

• Lecturer Professor at Università degli Studi di Milano
  Feb 2015 - May 2016 · 1 yr 4 mos

  Seminar Course: Advertising Strategy CdL: Scienze Umanistiche per la Comunicazione (Communication Studies)

• Saatchi & Saatchi Advertising (6 yrs 5 mos)
  • Strategic planner
    Jul 2009 - Jun 2010 · 1 yr

  • Account Supervisor
    Feb 2004 - Jun 2009 · 5 yrs 5 mos