Mashael Alessa

Communication Consultant Marketing | Communications | Stakeholders Management | Branding | Content Creation | Event Organizer

Al Khobar, Eastern, Saudi Arabia

About

Accomplished Communications Consultant with extensive experience in corporate communications, marketing, and employee engagement within leading organizations. Recognized for enhancing brand reputation, fostering positive workplace culture, and supporting leadership in delivering effective communication initiatives. Skilled in building strong relationships with stakeholders, promoting transparency, and driving impactful results in dynamic and fast-paced environments. Known for combining creativity, critical thinking, and interpersonal skills to achieve organizational goals. Additionally, an influential voice on LinkedIn, leveraging a strong professional network to share insights and engage industry audiences.

Experience

  • Communications Consultant at Retal
    Jul 2025 - Present · 1 yr

  • King Salman Energy Park (SPARK) (On-site)
    • Corporate Communications Specialist
      Feb 2023 - Jul 2025 · 2 yrs 6 mos

      • Corporate Communications: Coordinated all activities within the Corporate Communications department, ensuring alignment with the company’s overall marketing and branding goals. • Marketing Strategy Development: Designed and implemented customer- focused marketing strategies and procedures to enhance market reach and engagement. • Market Analysis: Identified target markets and developed tailored campaigns to effectively engage diverse audience segments. • Customer Relationship Management: Managed customer relations, monitored satisfaction levels, and implemented feedback-driven improvements to enhance loyalty and retention. • Budget Management: Proposed and controlled the marketing department’s budget. • Brand Representation: Maintained a strong, positive corporate image (SPARK) through consistent brand messaging and public relations initiatives. • Digital Marketing & Content Creation: Developed and managed social media campaigns, including content creation, scheduling, and performance analysis to boost brand visibility and engagement. • Integrated Marketing Campaigns: Created and executed cohesive plans for integrated marketing initiatives, blending digital and traditional marketing channels. • Event Planning & Exhibitions: Planned and managed participation in exhibitions and events, enhancing brand awareness and generating new business opportunities. • Stakeholder Engagement & Brand Management: Oversaw corporate identity and stakeholder relations, fostering trust and alignment with organizational objectives.

    • Public Relations Representative
      Aug 2022 - Jan 2023 · 6 mos

      - Corporate Communications - Client Relationships Management - Organizing and Planning the Events of the company’s participation in exhibition. - Development of the marketing strategy - Planning the Marketing budget on annual basis - Participate in the happiness committee to improve work environment - Content Creation

  • Aon in the Middle East (Saudi Arabia)
    • Communication and Stakeholder management
      Dec 2020 - Jun 2022 · 1 yr 7 mos

      - Internal Communication: internal emails for company events. - Compile and distribute monthly newsletters showcasing team achievements and upcoming events. - External Communication: Monitor and respond to customer inquiries on social media. - Support marketing campaigns by preparing communication materials. - Research potential partnerships and draft outreach emails. - Stakeholder Management Maintain stakeholder databases and update contact information. -Gather stakeholder feedback through surveys to assess satisfaction. - Event Coordination in Support planning and execution of company events. - Manage RSVPs, logistics, and event materials. Provide on-site support for seamless communication at events. - Create reports on communication metrics. - Maintain documentation of communication processes and best practices. - Analyze stakeholder feedback for trends and improvement recommendations.

    • Public Relations Officer
      Nov 2020 - Dec 2020 · 2 mos

  • Communications Specialist at AON International Company
    2020 - 2022 · 2 yrs

    Internal Communication Draft internal emails for company news, events, and policy changes. Compile and distribute monthly newsletters showcasing team achievements and upcoming events. External Communication: Monitor and respond to customer inquiries on social media. Support marketing campaigns by preparing communication materials. Research potential partnerships and draft outreach emails. Stakeholder Management: Maintain stakeholder databases and update contact information. Gather stakeholder feedback through surveys to assess satisfaction. Event Coordination: Support planning and execution of company events. Manage RSVPs, logistics, and event materials. Provide on-site support for seamless communication at events.

  • Internship Trainee at Aon in the Middle East
    Jun 2019 - Aug 2019 · 3 mos