Palm Harbor, Florida, United States
Mary Pat King is the CEO of Girl Scouts of West Central Florida, which serves thousands of members in eight counties. A certified association executive, Mary Pat has spent 20+ years working for national nonprofits and supporting state and local affiliates with mission advancement, volunteer engagement, board relations, member recruitment, revenue development and nonprofit effectiveness. She is a child advocate, focusing her career on engaging youth, families, schools and communities. She has led the design, scale-up and nationwide delivery of numerous youth and family programs that support student success or improve overall well-being.
This Commission was created to study and make recommendations to the Board of Hillsborough County Commissioners on issues pertaining to the status of women, including: discrimination, employment, education, day care, and health care. https://www.hillsboroughcounty.org/en/government/boards-and-committees/a-d/commission-on-the-status-of-women
Our Mission: Girl Scouting builds girls of courage, confidence, and character, who make the world a better place. Our Reach: Girl Scouts of West Central Florida has nearly 18,000+ members in Citrus, Hernando, Hillsborough, Marion, Pasco, Pinellas, Polk and Sumter counties.
As National PTA’s Director of Education & Leadership Development, Mary Pat King led the association’s strategic priority: volunteer development. In close consultation with National and State PTA volunteer leadership, Mary Pat designed and produced the educational content delivered at National PTA’s Convention & Expo, State PTA Leadership meetings, and training for National PTA's Board of Directors and Governance team. She led the design and enhancement of National PTA’s digital learning experiences for 100,000+ volunteers nationwide to include the State PTA Resource Bank, Local PTA e-Learning courses, webinar strategies and Local PTA Leader Kit at PTAKit.org. Mary Pat created the first-ever PTA Boot Camp and DIY Kit for Membership Growth, which won the Association Trends Bronze Award in the Membership Kit category.
Mary Pat led the design, implementation and evaluation of National PTA’s programs including: School of Excellence, Reflections, Family Reading Experience, Healthy Lifestyles, STEM + Families, Smart Talk, Urban Family Engagement Network and Connect for Respect (Bullying Prevention). She supported diversity and inclusion objectives, including the production of PTA's Emerging Minorities Leadership Conference. She led youth engagement including two National PTA Youth Summits. Mary Pat developed concepts and served as expert spokesperson for numerous sponsorship pitches. She helped generate more than $3 million from: Amazon Kindle, AXA Foundation, Bayer, Blackboard Inc., Healthy Weight Commit Foundation, Kaiser Permanente, LifeLock, Lysol, Microsoft, Pew Charitable Trust, Action for Healthy Kids and Target. She overhauled National PTA’s paper grant review to an online management system enabling NPTA to distribute 300+ grants and in-kind donation in a year. She created the association’s multi-level nonprofit partnership strategy and cultivated numerous strategic collaborations a year. She co-authored a research report to inform the long-term vision and launch of National PTA's STEM + Families initiative: Increasing Students' Access to Opportunity in STEM by Effectively Engaging Families. She represented National PTA as a speaker, advocate or expert advisor at: White House Convening on Food Marketing to Children, 2012 Mom Congress, 2012/2013 National Walking Summits, Everybody Walks Collaborative, Safe Routes to School National Conference, National Assembly of State Arts Agencies Annual Meeting, Action for Healthy Kids' Every Kid Healthy Steering Committee, Voices for Healthy Kids School Health Consortium, Ad Council’s StopBullying.gov Advisory Group, Federal Partners in Bullying Prevention Summit, National Defense University, SAMHSA’s Center for Mental Health Services National Advisory Committee, and SAMHSA’s Advisory Group for “Talk. They Hear You” campaign.
At Vanguard, Mary Pat managed three client accounts including: Substance Abuse and Mental Health Services Administration, National Council for Mental Wellbeing and American Psychological Association. She designed the concept and launch of SAMHSA's Wellness Initiative, managed SAMHSA's ADS Center providing technical assistance to consumer-led organizations, and supported strategic planning for SAMHSA's trauma campaign. For the American Psychological Association, Mary Pat designed the plan for Psychology: Science in Action, a multi-year public awareness campaign that continues today. In addition, she led brand development for the National Council's Serving Our Veterans Behavioral Health Certificate and Awards of Excellence. For all of these clients, Mary Pat designed and executed social marketing and communications plans including brand and creative development, digital and traditional media outreach, and communications training and technical assistance strategies. In the year she was with Vanguard, Mary Pat led three business development proposals resulting in $250,000 in new client work, and she earned Vanguard's Innovator Award.
Mary Pat managed community outreach and program implementation nationwide at the American Diabetes Association to include Diabetes Camp, Family Link, Everyday Wisdom, Diabetes Expo, Diabetes@Work, Live Empowered, Por tu Familia and ADA’s Call Center. She wrote the Community Leader Playbook for American Diabetes Alert Day™ 2011, and designed the grassroots mobilization strategy that recruited 5,000 community- and faith-based organizations and reached 1 million people at-risk for diabetes between March and April 2011. She wrote and pitched concepts that helped to generate ~$2.5 million in program funding, including a start-up grant from Walmart Foundation for ADA’s Living with Diabetes program for recently diagnosed persons with diabetes.
In this role, Mary Pat managed the development, implementation and promotion of the American Diabetes Association's outreach and support for children with diabetes and their caregivers. Programs and resources she led included: Diabetes Camp, Family Link, Planet D, Everyday Wisdom Kit, Parents' E-newsletter, Homefront Magazine, and informational brochures and Web pages for kids, parents and schools. She wrote and pitched concepts that helped to generate ~$1.5 million in program funding. Mary Pat strengthened ADA’s mutually beneficial relationships with Children with Diabetes, National Association of School Nurses, Diabetes Education & Camp Association and Jonas Brothers’ Change for the Children Foundation.
Mary Pat managed the development, implementation and national promotion of two of the American Diabetes Association's fund-raising events: School Walk for Diabetes and Father of the Year Awards Dinners. She trained hundreds of staff and volunteers nationwide to collectively raise $6 million per year through these events. She supported marketing and communications strategies for all of ADA Special Events, including America's Walk for Diabetes (later Step Out), Tour de Cure, Galas, BAD Ride, and other third party events.